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52<br />

SHOW NEWS www.gourmetnews.com ■ JANUARY 2011 ■ GOURMET NEWS<br />

Eat Like An Emperor<br />

And Enhance Your Health<br />

Before the introduction of high-yielding<br />

rice varieties in the 1960s, Thailand had<br />

about 16,000 distinct rice varieties. Yet<br />

today, according to experts at the United<br />

Nations Food and Agriculture Organization<br />

(FAO), only 37 are grown on a large<br />

scale and 50 percent of rice lands are cultivated<br />

to just two varieties! Where did all<br />

that diversity in Thailand and other countries<br />

go, and why is it important?<br />

When it comes to rice biodiversity, the<br />

value is in the taste, cooking quality and<br />

health benefits. Take for example Lotus<br />

Foods’ Forbidden Rice ® , also called<br />

‘longevity’ or ‘tribute rice,’ reserved for the<br />

emperors to ensure their good health and<br />

long life. Since introducing this wonderful<br />

grain to U.S. markets over 15 years ago,<br />

Forbidden Rice has become a staple in<br />

many restaurants and households, appreciated<br />

for its roasted nutty taste and striking<br />

plate presentation. Recently, it’s become<br />

clearer why Chinese emperors reserved this<br />

special rice for themselves. Research reported<br />

in the fall of 2010 reveals that black<br />

rice bran contains anthocyanins, which act<br />

as powerful antioxidants that have been<br />

linked to a decreased risk of heart disease<br />

and cancer, improvements in memory, and<br />

other health benefits. Other plants rich in<br />

anthocyanins include blueberry, cranberry<br />

and bilberry, acai and others.<br />

“Just a spoonful of black rice bran<br />

[equivalent to 10 spoonfuls of cooked<br />

black rice] contains more healthpromoting<br />

anthocyanin antioxidants than<br />

are found in a spoonful of blueberries, but<br />

with less sugar and more fiber and vitamin<br />

E antioxidants,” said Zhimin Xu, Ph.D,<br />

Associate Professor of Food Science at the<br />

Louisiana State University Agricultural<br />

Center, where the research was carried out.<br />

Thanks to Lotus Foods, you can eat like<br />

an emperor every day. Lotus Foods Cofounder<br />

and Co-owner Caryl Levine notes<br />

that “Providing a market for heirloom varieties<br />

can contribute to their preservation<br />

as well as the rural communities in which<br />

they are still cultivated.” In a recent acknowledgment<br />

of Lotus Foods’ efforts to<br />

preserve rice biodiversity, the company received<br />

Honorable Mention for a major biodiversity<br />

award by the Union for Ethical<br />

BioTrade (UBET).<br />

Since 2008, Lotus Foods has ramped<br />

up its commitment to bring consumers<br />

additional delicious and healthy rice<br />

varietals never before marketed in the<br />

U.S., and which are grown with more<br />

sustainable production methods, notably<br />

using a lot less water than in conventional<br />

rice cultivation.<br />

Introduced for bulk, wholesale and foodservice<br />

in 2010, and about to debut in 15-<br />

ounce retail bags in 2011, Lotus Foods has<br />

received nothing but raves for their Madagascar<br />

Pink Rice, Volcano Rice and<br />

Mekong Flower Rice. Madagascar Pink<br />

Rice is delicious, partially milled long<br />

grain red rice with hints of cinnamon and<br />

clove. Volcano Rice is a colorful blend of<br />

nutrient-dense brown and red rice grown<br />

on mineral-rich volcanic soils in Indonesia.<br />

Reputed to restore vitality due to its<br />

high mineral and fiber content, it is the<br />

only rice to be certified as Fair for Life by<br />

the Institute for Marketecology (IMO).<br />

Mekong Flower Rice is a fragrant whole<br />

grain from Cambodia that cooks up<br />

quickly, and will add flavor and nutrition<br />

to any rice dish. All of the packaged rices<br />

will be certified organic.<br />

By sampling the wonderful and expanding<br />

world of Lotus Foods rice you and<br />

your customers are helping preserve these<br />

rices for future generations, while contributing<br />

to a more socially just and<br />

climate-friendly approach to rice farming<br />

that saves water, reduces methane emissions<br />

and transitions farmers from subsistence<br />

to profit-making. A win-win<br />

situation for everyone. Learn more about<br />

Lotus Foods at booth 1565 during the<br />

Winter Fancy Food Show.<br />

Bellina Estates’ Bellindora Vinegar:<br />

Made In California, Product Of The USA<br />

With the increasing demand for quality and<br />

natural ingredients, Bellindora Vinegars has<br />

been continuously growing along with<br />

adding new products to their line of vinegars.<br />

Their goal in the start was with consumer<br />

health concerns prompting a demand<br />

for “lighter” dressings. Americans<br />

accustomed to heavier dressings searched<br />

for a more flavorful oil-and-vinegar combination.<br />

Balsamic vinegar with its combination<br />

of tart and sweet was a perfect fit,<br />

making Bellindora Vinegars pantry essentials.<br />

Through the years of exploring new<br />

recipe ideas, they now use their versatile<br />

vinegars for everyday cooking: to add sophisticated<br />

flavor to cooked vegetables,<br />

White Coffee Significantly<br />

Expands Distribution For Its<br />

Licensed Flavored Coffee Lines<br />

White Coffee, a third-generation familyowned<br />

coffee roaster, has significantly expanded<br />

distribution for its two highly<br />

prominent brands. Kahlúa Gourmet Coffees<br />

are offered in three rich, nonalcoholic<br />

coffees, each reflecting the distinct<br />

flavor of the storied Kahlúa brand.<br />

The Rocky Mountain Chocolate Factory<br />

Flavored Coffees feature four decadent<br />

flavors that reflect some of the most popular<br />

Rocky Mountain Chocolate Factory<br />

flavors and products.<br />

“We are absolutely delighted that we<br />

Ashman Manufacturing Co.<br />

Names New Vice Presidents<br />

Ashman Manufacturing announced that<br />

Jerry Arbogast has been named Vice President<br />

of Retail/Distributor Sales and Chris<br />

Martini has been named Vice President of<br />

Foodservice and Restaurant Sales. Jerry Arbogast<br />

brings 30 years of experience and<br />

Chris Martini brings 20 years experience<br />

from the foodservice industry to Ashman<br />

Manufacturing Co. Arbogast will mainly<br />

focus on brand building. Martini will focus<br />

on expanding products into foodservice<br />

have been able to partner with, and significantly<br />

expand distribution for these superb<br />

brands, both industry leaders and famous<br />

for their unique, outstanding products,”<br />

said Carole White, President of White Coffee.<br />

“White Coffee has been importing and<br />

roasting the finest quality coffee for more<br />

than 70 years, and we helped pioneer the<br />

development of specialty coffee over 35<br />

years ago. We look forward to introducing<br />

these new lines of well-balanced, delicious<br />

coffees to more and more coffee lovers<br />

across the nation.”<br />

distribution, working directly with restaurants<br />

to create and develop their own signature<br />

proprietary items.<br />

President Tim Ashman is excited about the<br />

hiring of Arbogast and Martini. “Jerry Arbogast<br />

gives us the ability to grow our distributor<br />

business and ultimately place our<br />

products in more retail accounts. Chris Martini<br />

brings an enormous amount of experience<br />

from the foodservice side. He will be<br />

able to cultivate and grow our key customer<br />

savory sauces, stews, marinades and<br />

seasonal fruits.<br />

Bellindora’s line of infused balsamics are<br />

sold in a 250ml square bottle, and include<br />

Fig, Apple, Peach, Pomegranate and the<br />

newest Cherry balsamic. The cherry concentrate<br />

comes from orchards in the San Joaquin<br />

Valley of California. They include the best<br />

of California’s fruit in all of their products.<br />

The new line of wine vinegars Delta Barrel,<br />

sold in a 375ml bottle, include Cabernet<br />

Sauvignon, Champagne, Sherry, Balsamic<br />

and Golden Balsamic. The taste is like the<br />

The Kahlúa Coffees include:<br />

• Kahlúa Original—delicate notes of<br />

rum, vanilla and caramel, wrapped in<br />

coffee flavor.<br />

• Kahlúa French Vanilla—exquisitely<br />

blended with extra creamy and sweet French<br />

Vanilla flavor.<br />

• Kahlúa Hazelnut—a distinctive, toasted,<br />

nutty hazelnut joined with Kahlúa.<br />

The Rocky Mountain Chocolate Factory<br />

Coffees include:<br />

• Dark Chocolate Truffle—a super rich and<br />

velvety chocolate flavor, comparable to the<br />

brand’s renowned confection.<br />

• English Toffee—a sweet, buttery flavor<br />

that is particularly smooth and rich.<br />

• Hazelnut Truffle—delicate, savory chocolate<br />

combined with a delightfully smooth<br />

hazelnut flavor with light, nutty overtones.<br />

• Vanilla Caramel—a uniquely creamy<br />

restaurant business.”<br />

After a successful career as one of the top<br />

inside brokers and salesman for Haddon<br />

House Distributing, Arbogast joins Ashman,<br />

where his extensive knowledge of the industry<br />

will be a benefit to the company. Martini<br />

joins Ashman after a successful career with<br />

Sandler Foods and US Foodservice,<br />

Greenville, S.C. The resources and contacts<br />

Martini brings to Ashman will have an immediate<br />

impact on the company.<br />

Arbogast can be reached by phone at<br />

434-981-3466 or e-mail at jerry<br />

arbogast@ashmanco.com. Martini can be<br />

reached by phone at 757-428-6734 or<br />

e-mail at chrismartini@ashmanco.com.<br />

fruits from which they came, with a distinct<br />

varietal wine character.<br />

Bellindora Vinegars now offers a line of<br />

Arbosana and Frantiolo olive oil from the<br />

central California region. Machine-harvested<br />

and cold-pressed within hours of harvest.<br />

Foodservice and bulk sizes of all products<br />

are available. Contact Bellindora<br />

Vinegars via phone at 209-334-5544, fax<br />

them at 209-333-1588, e-mail them at<br />

bellinaestates@comcast.net, visit the<br />

website www.bellinaestates.com or stop<br />

by booth 215.<br />

caramel experience.<br />

Products for both coffee lines are available<br />

in a variety of retail-, value- and giftsized<br />

packages.<br />

In recent months, White Coffee has secured<br />

significant placements and substantial<br />

sales throughout the United States with multiple<br />

prominent specialty and gourmet markets<br />

(both directly and through specialty<br />

distributors). In addition, there have been<br />

sales with nationally-known club stores,<br />

higher-end mass merchants, upscale supermarkets<br />

and gourmet food websites.<br />

Please visit White Coffee at the Winter<br />

Fancy Food Show, booth 3604. For more information,<br />

call White Coffee at 718-204-<br />

7900 or 800-221-0140, contact Jeannette<br />

Levy at jlevy@whitecoffee.com or visit<br />

www.whitecoffee.com.<br />

Ashman Manufacturing & Distributing<br />

Company started in 1987 with just one<br />

product: their House London Broil Sauce.<br />

Since then, Ashman Manufacturing and<br />

Distributing Company has grown to become<br />

one of the leading manufacturers,<br />

marketers and distributors of gourmet<br />

foods in the Mid-Atlantic region. The company<br />

ships products all over the country<br />

and exhibits at the Winter and Summer<br />

Fancy Food Shows, the Boston International<br />

Seafood Show, the NRA Show in<br />

Chicago, and the Virginia Expo in Richmond,<br />

Va. Find Ashman Manufacturing<br />

Co. at booth 286/288 during the Winter<br />

Fancy Food Show.

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