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SHOW NEWS www.gourmetnews.com ■ JANUARY 2011 ■ GOURMET NEWS
The Tao Of Tea Introduces The
First Bottled Tulsi Line In The Industry
The Tao of Tea, one of the nation’s true
pure-leaf specialty tea companies, has
launched its bottled, ready-to-drink Tulsi
line. It is the industry’s first full line of
Tulsi beverages. Microbrewed at its own
Teabrewery in Portland, Ore., the line includes
three flavors—Tulsi Pure, Tulsi
Lavender and Tulsi Ginger. More flavors
are expected to be added in the near future.
The SRP is $2.49.
Tulsi, also known as ‘Holy Basil,’ is a sacred,
Ayurvedic herb from India that has
been gaining familiarity in the United
States. It is caffeine free. The Tao of Tea
grows Tulsi in parts of India by supporting
small and marginal farmers and promoting
organic cultivation.
“We wanted to be totally transparent and
as such, after many years of work, are introducing
Tulsi direct from the farm to consumer.
Unlike most tea companies using
third party co-packers, we are brewing all
flavors in-house in small crafted batches. In
addition, we are 100 percent preservativefree
and the freshest Tulsi beverages one
can find,” said Veerinder S. Chawla, tea
lover and Founder.
All flavors will retail for $2.49 at select
Whole Foods Market, New Seasons in
the Pacific Northwest and other natural
foods stores. The drink has zero sugar and
zero calories.
The Tao of Tea is one of the eminent tea
purveyors in the country promoting organic
pure leaf teas, handcrafted teaware
and 100 percent preservative-free bottled
teas. Their mission is to promote true
tastes of origin and tea beverages without
any added flavors, juices, additives or
sugar. All bottled varieties are USDAcertified
organic and most teas are Fair
Trade Certified.
For more information, visit
www.taooftea.com, call 503-736-0198
or stop by booth 334 at the Winter
Fancy Food Show.
Ilchester Cheese—
The Best Of British To You
Amazing what a little beer, a truckle of cheddar
and a lot of imagination could lead to.
Back in 1962 when Ilchester’s founder, Ken
Seaton, saw customers at his pub dipping
cheddar into their beer to make it moist, he
expanded on this idea and began blending
Somerset Cheddar with a strong English Ale
and a blend of spices. A cheese of creamy
texture and unforgettable piquant flavor, the
original Beer Cheese became the first of
Italian Pavilion To Satisfy Food
Industry Appetite For Quality,
Creativity And Cost-Effectiveness
At The 36th Winter Fancy Food Show
Retailers, restaurateurs and other food industry
specialists are now facing some of the
greatest challenges in decades. Consumers
want healthy, delicious, mood-enhancing
meals—and value has become more important
than ever.
On purpose, one cuisine is poised to deliver
on all fronts: Italian. And luckily for
food industry professionals on the West
many cheeses blended with other delicious
ingredients. Ilchester’s award-winning Applewood
Smoked Cheddar is the UK’s bestselling
smoked cheddar.
Tucked away in the beautiful Somerset
countryside, Ilchester is able to source products
from some of the finest producers in the
country—blending Britain’s territorials to
bring you Five Counties, Double Gloucester
with Onions & Chive, Double Gloucester
Coast, the latest and best of Italian foods and
beverages—from wine, sauces and pasta to
cured meats, chocolate, olives and olive
oil—will be on display for tasting and commercial
contracting at the 36th Winter Fancy
Food Show to be held at San Francisco’s
Moscone Center from Jan. 16 to 18.
More than 100 purveyors of fine foods and
wines from every Italian region will be on
GRANAROLO Introduces Its
New Frozen Mozzarella To U.S.,
Canada, Mexico And Brazil
In February 2010, GRANAROLO SPA, the
renowned representative and brokerage company,
started offering to the North American
market the all new GRANAROLO frozen mozzarella
product line, the original 100 percent
made in Italy, fresh mozzarella with a shelf-life
of 12 months! GRANAROLO SPA is headquartered
in Bologna, Emilia Romagna, Italy.
GRANAROLO has developed a new technology
in order to offer to customers all over
America the possibility to eat original Italian
fresh mozzarella. The extensive GRANA-
ROLO product line includes Frozen Traditional
Cow’s Milk Mozzarella in 100gr. bag,
Frozen Traditional Cow’s Milk Mozzarella in
cubes in 2000 gr. bag, Frozen Traditional
Cow’s Milk Mozzarella Fiordipizza (made
exclusively for the high-end foodservice and
pizza industry) in 1000 gr. block and Frozen
Traditional Mozzarella di Buffalo made with
buffalo’s milk only, in 200 gr. bag.
About GRANAROLO
A frozen mozzarella importation and distribution
network in North America, MAXCO
INTERNATIONAL & GRANAROLO SPA
is looking for new selected exclusive
importers-distributors for both retail and
foodservice product lines. For additional
information on GRANAROLO Frozen
Mozzarella information, please call 949-336-
7512 or 949-230-6866, send an e-mail
to info@maxcointernational.com or visit
www.maxcointernational.com.
GRANAROLO frozen mozzarella is already
imported and distributed in Los
Angeles by Pacifica Foods Company
(info@pacificafoods.com; 888-937-2762), in
Canada by Whyte’s Food Corporation
(mricciardi@whytes.com; 905-624-5065 ext.
321) and soon, starting with the end of January
2011, in San Francisco by Italfoods Inc.
(info@italfoodsinc.com; 650-877-0724) and
with Stilton, Sage Derby, a selection of
fruited Wensleydales and white Stiltons and
Cheddars and Cheshires blended with savory
herbs and spices.
Over the years their steadfast commitment
to quality along with an uncommon
passion for innovation has made Ilchester
the standard for all British blended cheeses.
Crafted from only the finest English
cheeses, their uniquely flavored varieties
will tantalize the palate and add creative
flair to your cheese display.
England’s leading specialty cheeses are
now available in 7-ounce exact weight
parchment film in convenient easy peel
hand at the Italian Pavilion—typically
the largest
and most diverse collection
of exhibitors at San
Francisco’s premier food industry event.
Quality, craftsmanship, creativity and costeffectiveness
are common themes this year,
and with so many vendors, every taste from
time-honored to modern will be represented.
With the economic downturn, both professional
and home chefs are looking to get
more from less, and Italian dishes present
some of the best options. Italian food manufacturers
are renowned for their careful attention
to detail in producing healthy and
delicious products, making it easy for cooks
to create both comforting and exciting meals
from just a few ingredients. Uncommon
in Saint Louis and Detroit by Grand Prix Trading
Corp & Europa Market Import Foods
(info@europa-market.com; 314-631-7288).
GRANAROLO is looking for a few other
selected partners for the importation and the
distribution in the U.S., Mexico and Brazil.
About GRANAROLO SPA
Italy’s leading dairy supply
chain with 300 feed producers,
approximately 1,300 dairy
farmers, a collective network of
70 milk collection centers,
seven dairy processing plants—
two for yogurt and one for fresh cheeses—
1,200 distribution refrigerated trucks/vehicles
and more than 750 thousand tons/year of
transported goods. Granarolo, a Story of Genuine
Quality. In a ranking of most respected
companies in Italy in 2009, Granarolo ranked
No. 12. In a ranking of best-seller items in
grocery markets, Granarolo ranked No. 1.
Granarolo has been exporting its products all
over the world for many years and is today
present in more than 40 countries.
About GRANAROLO Frozen Mozzarella
GRANAROLO, Leader of Traditional Italian
Mozzarella. Based in Bologna, Italy, GRANA-
packaging, including the ever-popular Applewood
Smoked Cheddar and Original Beer
Cheese, Five Counties, several fruited Wensleydales
and all of their Territorials. A great
way to introduce their new flavors—Spicy
Cheddar, Wensleydale with Cranberries and
Maple Flakes, Cheddar with Apples and
Sage and Double Gloucester with Rosemary
& Thyme.
With more than 40 unique varieties, Ilchester
is the leading British blended cheese
brand in the world. Discover the delightful
blends of Ilchester … cheese that’s anything
but ordinary. Visit them during the show at
booth 4309.
craftsmanship is common
in winemaking as well, and
there’s a perfect Italian
wine to complement any
meal, for any occasion, at any price.
On the health front, Italy leads Europe in
producing organic foods and more companies
have turned their attention to the manufacture
of gluten-free products as well.
Antioxidant-rich Italian chocolates, olive oils
and wines are in no short supply either—
even more reason to visit the Italian Pavilion
that covers the area between rows 3629-4029
and 3246-3346.
Representatives of the Italian Trade
Commission will be available to provide
further information and answer questions
at booth 3748.
ROLO was founded in 1957 as a cooperative.
GRANAROLO is today one of the most important
producers of typical and traditional cow
and buffalo mozzarella in Italy. The secret of
GRANAROLO’s success is its perfect balance
between experience, tradition, advanced technology,
guaranteed hygiene and passionate
dedication to the product.
Learn more at www.granarolo.it.
The activity of the group is based
on four main business areas: milk
and cream (61 percent turnover), yogurt
(13 percent), cheese (17 percent)
and others, eggs included (9 percent).
The production covers all types of milk and
dairy products (fresh milk, Uht milk, high
pasteurization milk, organic milk, yogurt,
mozzarella, stracchino, ricotta, fresh and mature
cheeses) and also eggs.
For information concerning the Granarolo
range of products, the distribution network in
North America and for inquiries regarding the
direct importation and distribution in the available
areas, please contact Massimo Cannas,
North America & Brazil Granarolo Exclusive
Agent & Marketing Director, by calling 949-
336-7512 or e-mailing info@maxcointer
national.com. For more information, visit
www.maxcointernational.com.