Global Data Catalog - Pitney Bowes

United States
STREETS, ROADS AND GEOCODERS
MapMarker ® USA
MapMarker USA, Pitney Bowes Business Insight’s powerful
geocoding tool, is the first step toward mapping and analyzing
your business data—adding geographic coordinates to every
record in your database. MapMarker USA matches records
against its comprehensive Address Dictionary, a database of
USPS street addresses, street geometry and the latest ZIP + 4
centroids.
MapMarker USA users have a wider choice of geocoding
reference data sets available than with previous versions.
Reference data sets come in two varieties:
• Street centerline, with address ranges for interpolated
geocoding
• Parcel Centroid, with specific addresses joined to a single point,
for point-level geocoding
Critical new features of MapMarker USA include an updated
GeoStan geocoding engine that provides access to new data
options and monthly data updates, helping organizations to
visualize important business information with greater accuracy.
This data options include NAVTEQ, Centrus Parcel Points, and
Sanborn Points, as well as Tele Atlas street and parcel point data
sets with optional monthly updates. With an increased number
of streets and a greater number of addresses, MapMarker USA
enables organizations to determine if a given address is truly
deliverable by the USPS, which can result in increased revenue,
lower costs, enhanced efficiencies and improved service
Features
Delivery Point Validation (DPV)—Determine if input addresses
are valid, deliverable locations. Improves data cleansing, reduces
mail returns and enhances target marketing.
Geocode to Highway Exits—Consider in the geocoding process if
an input address has the word “exit” in it. Enables applications,
such as roadside assistance or emergency care, to work more
efficiently as it offers another method for locating people.
Street-Level Matching—Attempts to match your address records
containing street-style addresses against a search table of
addresses and geographic (longitude and latitude) coordinates.
Airport Geocoding—The ability to geocode airports using the
airport code (for example LAX for Los Angeles)
User Dictionaries—Create your own source data. The Address
Dictionary, provided with MapMarker USA, is composed of data
from Tele Atlas, TIGER, and USPS. The User Dictionary uses a
more high-level data source, in the form of a MapInfo table (in
TAB format) containing core information.
U.S. Postal Service Coding Accuracy Support System (CASS)
Certification—Meets the USPS CASS requirements for address
standardization.
Automatic and Interactive Geocoding—MapMarker USA runs
in both automatic and interactive mode. Automatic mode
may be used on the first pass to geocode most of the table. For
unmatched records, interactive mode may be used to individually
choose the best match from a list of suggestions.
Candidate Visualization—See where potential matches fall on a
map before selecting a candidate.
Single Address or Batch Geocoding—You have a choice of
geocoding one address at a time or batch geocoding for processing
one or more tables without constant user interaction.
Multiple File Formats—Read any MapInfo table (.tab format) or
any dBase (.dbf) format table. Via ODBC connectivity, both
products can geocode data stored on remote databases -
including MS Access, Oracle, SQL Server, and SpatialWare for
Oracle.
Result Codes—Return result codes for each record show whether
a match was made and how precisely each address component
matched. Allows users to instantly see the distribution of streetlevel
matches versus matches made to ZIP Code centroids.
Geocoding to Places—Geocode records containing place names
including place names for a wide variety of significant buildings
and organizations. For example: Sears Tower or Candlestick Park.
Attribution—Attach data from another table to geocoded records.
For example, a user wishing to tag each geocoded record with the
election district in which it falls could use the External
Attribution feature.
Application Program Interface—Allow users to add MapMarker
USA to embed in custom Windows or UNIX applications.
Developers may use a robust Java API to access the geocoding
engine.
Product Configurations
Please call for more information on each product configuration.
• Desktop
• Server
• Geocoding Cartridge for Oracle8i, 9i and 10g
• MapMarker Extender for SQL Server 2005
• OCX/Active X
• MapMarker USA supported on Windows, UNIX and Linux
Vintage:
USPS: Annual, Quarterly, or Monthly updates
Tele Atlas or NAVTEQ Street Geometry:
Quarterly (with monthly U.S.P.S. conflation)
Coverage:
50 States; D.C.; Puerto Rico
Unit of Sale: U.S.; 6-State (contiguous) Pack; State
Scale: 1:100,000
Source:
USPS, Tele Atlas, Pitney Bowes Business Insight,
NAVTEQ, U.S. Census TIGER files
52
FOR MORE INFORMATION ON DATA PRODUCTS, CALL YOUR LOCAL AUTHORIZED PARTNER, OR:
800.327.8627 (U.S.), 800.268.3282 (CANADA), 44.1753.848.200 (UK), 49.6142.203.400 (GERMANY), 612.9437.6255 (AUSTRALIA)