Global Data Catalog - Pitney Bowes
Global Data Catalog - Pitney Bowes
Global Data Catalog - Pitney Bowes
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United States<br />
DEMOGRAPHICS<br />
Consumer Potential Detail<br />
The Consumer Potential Detail <strong>Data</strong>base contains current year<br />
estimates and five-year projections for consumer buying patterns<br />
(household expenditure potentials) on over 350 products/services.<br />
The data are integral to studies requiring an accurate estimate<br />
and/or projection of market potential.<br />
Coverage:<br />
Vintage:<br />
Unit of Sale:<br />
Source:<br />
50 States; D.C.<br />
Updated Annually<br />
U.S.; Region; State<br />
<strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Update Module<br />
The Update Module is a ‘Best of GroundView Demographics’ set<br />
of variables designed to capture the key indicators and<br />
characteristics of the American population and households via a<br />
set of ‘common’ and popular demographic measures. The Update<br />
Module contains core demographics from the Census 2000 as<br />
well as <strong>Pitney</strong> <strong>Bowes</strong> Business Insight current year estimates and<br />
five-year projections. This database now contains over 300<br />
metrics for key analytical and marketing decision-making.<br />
Coverage:<br />
Vintage:<br />
Unit of Sale:<br />
Source:<br />
50 States; D.C.<br />
Updated Annually/Select variables<br />
Updated Quarterly<br />
U.S.; Region; State<br />
<strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Also available for the United States:<br />
PRODUCT NAME VINTAGE SOURCE<br />
MRI Media Categories Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight,<br />
Mediamark Research, Inc.<br />
Mediamark Lifestyle <strong>Data</strong> Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight,<br />
Mediamark Research, Inc.<br />
Age by Race by Sex Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Age by Sex Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Best of 1990 Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Cultural Background Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Detailed Income Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Financial Assets and Wealth Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Housing Value Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Housing Units Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Occupation and Employment Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Race Hispanic Detail Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Retail Sales Potential Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
Puerto Rico Module Updated Annually <strong>Pitney</strong> <strong>Bowes</strong> Business Insight<br />
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FOR MORE INFORMATION ON DATA PRODUCTS, CALL YOUR LOCAL AUTHORIZED PARTNER, OR:<br />
800.327.8627 (U.S.), 800.268.3282 (CANADA), 44.1753.848.200 (UK), 49.6142.203.400 (GERMANY), 612.9437.6255 (AUSTRALIA)<br />
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