Global Data Catalog - Pitney Bowes

Pitney Bowes Centrus
DEMOGRAPHIC DATABASES
Centrus EuroDirect CAMEO USA Data Set
Centrus EuroDirect CAMEO USA Data is based on the CAMEO
marketing products from EuroDirect, the leader in global
marketing information products. CAMEO USA is an effective
and powerful means of profiling and targeting the American
consumer market.
Centrus EuroDirect CAMEO USA is used to enhance and
segment consumer databases, understand current customers and
responders, locate more prospects by finding look-a-likes,
perform collection area and site location analysis, identify
potential new customers from mailing lists, understand market
potential and use in strategic planning, setting sales targets and
evaluating site performance and perform advanced statistical
analysis and modeling.
EuroDirect developed the CAMEO USA products at the ZIP+4
level using a wide range of relevant data variables and advanced
modeling techniques to detect and identify 52 distinct
neighborhood types, aggregated into 9 main marketing groups.
A key benefit of Centrus CAMEO products is their ability to
provide marketing information across international borders.
Centrus offers CAMEO products for the U.S. and Canada that
include international codes to identify look-a-like customers in
countries supported by EuroDirect CAMEO products including
Western Europe, Australia and the Far East. Please call for more
information.
Coverage:
U.S.
Vintage: 2005
Centrus Census Demographics Data
Centrus Census Demographics data is based on the 2000 U.S.
Census with updates from the U.S. Census Bureau for 2003. It
includes Demographics data keyed by Census Block including
NECTA and Metros Divisions.
Coverage:
U.S.
Vintage: 2003
Centrus HMDA/CRA Demographics Data
Centrus HMDA/CRA Demographics Data is based on the
Federal Reserve’s combined Census Bureau data. The Federal
Reserve, on behalf of FFIEC (Federal Financial Institutions
Examination Council) creates a combined census file from the
U.S. Census Bureau's decennial census for HMDA/CRA, Fair
Lending and research use. The resulting FFIEC Census File is
updated annually with current Office of Management and Budget
(OMB) metropolitan statistical area (MSA) or metropolitan
component definitions and released for FFIEC and public use.
The Centrus HMDA/CRA Demographics Data is indexed on
Census Tract information.
Centrus EuroDirect CAMEO Canada Data Set
Centrus EuroDirect CAMEO Canada data is based on the
CAMEO marketing products from EuroDirect, the leader in
global marketing information products. CAMEO Canada is an
effective and powerful means of profiling and targeting the
Canadian consumer market.
Centrus EuroDirect CAMEO Canada is used to enhance and
segment consumer databases, understand current customers and
responders, locate more prospects by finding look-a-likes,
perform collection area & site location analysis, identify potential
new customers from mailing lists, understand market potential
and use in strategic planning, setting sales targets and evaluating
site performance and perform advanced statistical analysis and
modeling.
EuroDirect developed the CAMEO Canada products at the 6-Digit
Post Code level using a wide range of relevant data variables and
advanced modeling techniques to segment the country into 10
community groups and 50 distinct neighborhood types.
A key benefit of Centrus CAMEO products is their ability to
provide marketing information across international borders.
Centrus offers CAMEO products for the U.S. and Canada that
include international codes to identify look-a-like customers in
countries supported by EuroDirect CAMEO products including
Western Europe, Australia and the Far East. Please call for more
information.
Coverage:
Canada
Vintage: 2005
Centrus Home Heating Fuel
Centrus Home Heating Fuel data is a part of the U.S. Census
Bureaus Summary File 3 questionnaire released on April 1, 2000.
Summary File 3 contains detailed population and housing data
collected from a 1-in-6 sample and weighted to represent the total
population. The home heating fuel data was obtained from
answers to questionnaire Item 42, which was asked on a sample
basis at occupied housing units. The data shows the type of fuel
used most often to heat the house, apartment, or mobile home.
The collected data was converted to a percentage for decision
making purposes. The data is displayed using TIGER 2000
Census Tracts.
Coverage:
U.S.
Vintage: 2000
Coverage:
U.S.
Vintage: 2006
FOR MORE INFORMATION ON PITNEY BOWES BUSINESS INSIGHT DATA PRODUCTS,
VISIT US ONLINE AT WWW.PBINSIGHT.COM/PRODUCTS/DATA/
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