Manual for District Centre Managers - the ATCM

Delivering Quality Services (10 Level M Credits,
100 student learning hours)
This unit introduces concepts such as service
delivery, quality control and quality assurance.
You’ll investigate how to meet customers’
needs and establish who your place management
customers are.
Corporate and Public Affairs (20 Level M Credits,
200 student learning hours)
Examines the way in which organisations and
partnerships interact with their stakeholders,
this unit looks at how communications can
help to manage image and reputation. You will
also explore the interaction with government
(at all levels) and the use of lobbying to influence
policies.
Developing Professional Practice – Place Management
(20 Level M Credits, 200 student
learning hours)
This unit is a group-based business research
project which provides opportunities to develop
key research skills. It uses a project management
approach, providing an opportunity
to work collaboratively with other place managers
to investigate a place-related issue.
Dissertation (60 Level M Credits, 600 student
learning hours)
The dissertation will take the form of a major
piece of individual research. Academic guidance
and supervision will be provided. Students
receive instruction in research methods
as part of the dissertation process.
Training Concept District Centre Management for Students of
Public Administration, Urban Planning and Economics
Each of the taught units is assessed through
coursework (assignments, reports, presentations,
mini-projects etc.). The dissertation
stage consists of an assessed academic dissertation
of approximately 12,000–15,000
words. Each of the taught units is delivered by
means of an introductory workshop (1 day for
each 10 credits) and supported by a blend of
distance learning, syndicate group work and
tutor support. A distance learning version of
the MSc is being launched later in 2011. The
entry requirements for the MSc in Place management
are a good British honours degree (or
equivalent) in any subject. Applicants who
lack the normal academic entry requirements
have also been considered, if they have equivalent
professional qualifications or significant
relevant management experience. Applicants
whose first language is not English (and whose
first degree was not taught in English) are required
to produce evidence of English Language
proficiency to TEFL minimum score 575
(minimum 4.0 in written test) or IELTS minimum
score 6.5. Applicants who have an IELTS
score score of 5.5 may be considered for enrolment
provided they successfully complete an
MMU language course.
Authors
Cathy Parker and Dan McGrath
Association of Town Centre Management
1 Queen Anne’s Gate, Westminster
SW1H 9BT London | United Kingdom
Phone: +44 (0)161 247 60 41
E-mail: d.mcgrath@mmu.ac.uk
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