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30 MILLION HEAR LANZA<br />
SING ON ED SULLIVAN SHOW!<br />
On Sunday Night, Jan. 19th, Mario Lanza sold his new picture to a vast public<br />
in a wonderful interview with Kd Sullivan over 220 TV stations. Voluptuous<br />
Marisa Allasio also appeared. Lanza's sin«,Mnf^ confirmed the promise in Louella<br />
Parsons' nationally syndicated column that he "sings as he never sang before."<br />
P)i^ ad campai^Mi includesS leading national magazines and 9 \np fan magazines.
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