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Phil Isley Theatre Circuit<br />
Accentuates the Upbeat<br />
DALLAS— Phil Isley believes the downcast<br />
outlook current In exhibitor circles is rubbing<br />
off on the public and Ls being reflected In<br />
pessimistic remurk-s by newspaper and television<br />
commentators, all to the detriment of<br />
theatrj patronase. And he is doing something<br />
to stop thl.s downbeat attitude.<br />
Isley has started i» campaign centered<br />
around a slogan. •Business Is Good at the<br />
Movie Theatre." in his theatres in Texas<br />
and California, and is urging other exhibitors<br />
to lake up the promotion. The "Business Is<br />
Good<br />
."<br />
. . line is used in all advertising<br />
media, composite mat for slugs on ads.<br />
heralds, etc : via a .special trailer, bumper<br />
POSTERS - MATS<br />
No Contract Neceiujry<br />
DUNCAN POSTER and MAT SERVICE<br />
e. D. DUNCAN<br />
Motion Picture Aditriiiing<br />
J0J9' - Jockicn St Oolloi 1, Tc«oi<br />
Ri 2-3173<br />
Choice of showmen everywhere<br />
FOR SPECIAL<br />
MOTION<br />
PICTURE<br />
SERVICE<br />
TRHILERS<br />
Address tour next order to<br />
12S Hyd« St. San Franciico<br />
J (itlFOmii • taJU.OL MBSKI PQES<br />
SEIVIN6 SOUTHWEST TEXAS<br />
COMPLETE CONCESSION<br />
SUPPtlES AND EQUIPMENT<br />
Coil on Ul Anrtimt— for Anything!<br />
ALAMO CONCESSION SUPPLY COMPANY<br />
IRV. COHN, M«r.<br />
M« W. Mwtbi St. • San Antento, T
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