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. . The<br />
. Lowell<br />
. . DeLores<br />
Subruns Skip Presley<br />
And Book 'Costello'<br />
MINNKAPOLIS- When the ten .subruns<br />
the first 28-day break have had the choice<br />
of two or more pictures, they normally firab<br />
the one which has delivered best during It^<br />
Loop first run However, the de luxe Terrace<br />
and three oUier subruns have passed up<br />
Elvis Presley's -Jallhouse Rock" for •The<br />
Story of Esther Cosiello.' although the former<br />
ran downtown for four weeks to hefty<br />
grosses while "Costello" did poorly Its single<br />
stanza.<br />
The peculiar twist Is that the first two<br />
Presley pictures sagged In the neighborhood<br />
houses after doing very well downtown.<br />
Presley fans evidently are so eager to catch<br />
their Idol that they cant wait for the picture<br />
to re&ch the neighborhood theatres.<br />
"Costello" is being sold in radically different<br />
ways by the four neighborhood theatres.<br />
A large combined ad by the Terrace<br />
and Riverview states "this is adult enter-<br />
Ulnment with an adult theme— the most bold<br />
and shocking story of the generation." On<br />
the other hand, the St. Louis Park, states in<br />
Its ads that the picture, "with warmth and<br />
understanding deals with a little girl tragically<br />
hurt In an accident and her eventual<br />
cure."<br />
Reopen at Crandon, Wis.<br />
CRANDON. WIS.—Richard Conway, owner<br />
of the Neider building here, has reopened the<br />
Crandon Theatre, located in his building.<br />
Prank Rivers, who had operated the house<br />
for a number of years, closed It last fall.<br />
Conway is operating the theatre on Friday,<br />
Saturday and Sunday nights.<br />
Businessmen Host Shows<br />
LIME SPRINGS. IOWA—The Lime Theatre<br />
here reopened January 17. according to<br />
M. Kemmer. Free movies will be shown each<br />
Friday evening, as well as Saturday afternoon,<br />
with the businessmen of the community<br />
as hosts. The Sunday and Monday<br />
shows will be at regular admission rates<br />
Charged With Theatre Damage<br />
CHARLES CITY. IOWA— A 16-year-old<br />
boy wa.s bound over to the Juvenile division<br />
of Floyd County district court on a charge ol<br />
malicious ml.schlef at the Charles Theatre.<br />
The charge stated that he had knocked a hole<br />
In the wall of the upstairs lounge and had<br />
broken a window In the lounge.<br />
Ends Pact With 20th-Fox<br />
HOLLYWOOD — Richard Murpliy exited<br />
20th Century-Pox recently, as his 14-month<br />
pact as producer-dlrector-wTlter ended. While<br />
at the Westwood .-itudlo, Murphy wrote the<br />
flrM script of "The Hunters" and also worked<br />
on "The Diplomat" and other properties.<br />
In<br />
OMAHA<br />
n big (Tdwd tunii d out for the Variety Club<br />
stag party at the Ranch Bowl last week,<br />
given in honor of Joe Jacobs, who has gone<br />
to Des Moines to head the consolidated exchange<br />
of the Omaha and Des Moinis<br />
branches. Jacobs received a transistor radio<br />
as a golng-away present. Bob Hoff Installed<br />
the 1958 crew: Pat Halloran. chief barker;<br />
Ross Lorello. first assistant; Iz Weiner. second<br />
assistant; Sam Stern, property manager;<br />
Glen Trump, dough guy: Norm Nielsen.<br />
Joe Jacobs, Bill Barker. Abe Slusky, Walter<br />
Creal and Frank Gartner.<br />
Frank Jones, manager of the Crest Theatre<br />
at Superior, was elected president of the<br />
Chamber of Commerce, succeeding Mont Livingood.<br />
who served the past two years. Jones<br />
has been an active civic worker and through<br />
the Crest has helped promote and carry out<br />
succesfully a number of community projects.<br />
Vy Schulte, exhibitor at Anthon. Iowa, was<br />
on Filmrow preparatory to reopening his<br />
Star Theatre . Variety Club's women's<br />
organization has scheduled a dinner meeting<br />
at the Gourmet Monday (27) . . . Herman<br />
Hallberg. 20th-Fox manager, headed a group<br />
attending the division meeting at St. Louis<br />
last week. Others were Lowell Kyle and Tony<br />
Goodman, salesmen, and Edna Nass. head<br />
booker.<br />
Phil Lannon, West Point exhibitor, was in<br />
the clouds when he dropped in on Filmrow<br />
last week. His daughter had just given birth<br />
to a baby .son named Scott at Mercy Hospital<br />
in Council Bluffs. Scott was born on<br />
the same day as his three-year-old sister . .<br />
Ivan Fuldauer. former MGM publicist w^ho<br />
•served the Omaha-Des Moines area before<br />
assignment over the division, is now with the<br />
Publications Board in Chicago.<br />
.Vleyer Stern will attend a meeting of American<br />
International next week at Chicago representing<br />
the Omaha-Des Moines area. Bob<br />
Herrell of Kansas City and Abbott Schwartz<br />
of Minneapolis also will be present . . .<br />
Woodrow Praught and Al McKechneay, Tri-<br />
States executives of Des Moines, were here<br />
last week to confer with Don Shane and inspect<br />
the front remodeling on the Omaha<br />
Theatre ... Ed Cohen, Columbia salesman,<br />
announced his daughter Joella had left her<br />
Red Cross position in Kansas City to join<br />
a Green Bay. Wis., television station in programming<br />
and continuity.<br />
Mr. and Mrs. William Mullenrr of Deni.son<br />
Iowa, parents of movie star Donna Reed,<br />
have added to their daughter's cherished collection<br />
of antiques. The Mulleners sent<br />
their hundred-year-old organ to a second<br />
cousin.<br />
Mrs. Lola Tway. In Omaha, who had<br />
. .<br />
It reflnlshed and sent to Beverly Hills<br />
Pat Halloran of Buena Vista announced a<br />
saturation booking for C. V. Whitney's "Missouri<br />
Traveler" In 175 towns In Iowa and<br />
Nebraska during the period of February 5-<br />
\T;uch 1<br />
llr:iv.v snnwrall through the Ml.ssourl Valley<br />
area cut down on visitors to the Row livsl<br />
week Bucking the .snow and ley roads were<br />
Unwell RoberUs. Wahcxi. Lou Welnor; Cy<br />
.s< hulte of Anthon. and Phil Lunnon of West<br />
Point<br />
Nanry O'lirarn has been tnin.sferred to the<br />
bixikUiK dciHirtmcnt at 20th-Fox and her<br />
former post as booker's stenographer has been<br />
taken by Rita Byrnes . Jones,<br />
20th-Pox contract clerk, has Just moved Into<br />
a new home . Kyle. 20th-Fox salesman,<br />
reported that his son Donald has Joined<br />
the Air Force and will be stationed at Lackland<br />
AFB in Texas<br />
Close Thorp, Wis., House<br />
tikjki'. wi.s Ti.i- TiiMi,, ri...iiic here<br />
has been closed indefinitely by owners Mr.<br />
and Mrs. Frank Kinas. another casualty of<br />
television, according to the Kinas. A ninemonth<br />
effort of the Thorp Businessmen's<br />
Ass'n to help defray part of the expenses was<br />
In vain.<br />
Sidney, Iowa. House Reopens<br />
SIDNEY. IOWA—The Sidney Theatre here,<br />
clo.sed for four weeks during December, has<br />
been reopened<br />
CS to Cozy in Bellevue, Iowa<br />
BELLEVUE. IOWA—The Cozy Theatre<br />
here has completed installation of new equipment<br />
for the .showing of Cinemascope movies.<br />
A widescreen was installed some time ago.<br />
Cameron Mitchell, .starring in U-I's "All<br />
Mine to Give." is making television and radio<br />
appearances and giving press and syndicate<br />
reviews.<br />
^mma<br />
NATIONAL THEATRE SUPPLY<br />
W. M. "BILL" ALLISON<br />
307 No. 16th St Omoha. Neb<br />
Wnli ..... ... , :.. ,.<br />
Inlernotional Seot Division<br />
Union City Body Company, Inc.<br />
Union City, Indiana<br />
NC-4<br />
BOXOFFICE January 27, 1958
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