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LETTERS h*.<br />
Pointing a Way to Cure Problem<br />
For quUo sonu' ;iim' speciul inipim.si.s im.v<br />
been placed upon the suppased effects the<br />
releasinR lo television of post-I94« pictures<br />
would have upon the nations boxofflces General<br />
consensus of opinion would seem to Indicate<br />
such a move would be disastrous. We<br />
agree, but the trouble U this: Independent<br />
productions released so short a time ago as<br />
1954. pyerhaps even later, are being shown<br />
on televi.-iion. Why hasn't something been<br />
done about It?<br />
It may be that some of the Important<br />
major companies realize that the selling of<br />
newer product to television would tend to<br />
take away more than it would give, but what<br />
measures will the Independents assume? Because<br />
independent producers have come into<br />
prominence during the last few years, and<br />
have reputedly turned out some of the top<br />
pictures, what is to be done about this alarming<br />
situation? The top pictures of today may<br />
well be the top television fodder of two year.';<br />
hence.<br />
When exhibitors proclaim to their prospective<br />
customers that "it wlU be years before<br />
you see new movies on television." are<br />
they going to wake up some day to find they<br />
are liars? It Just could be.<br />
While this writer does not know the true<br />
connections between the independents and<br />
the companies they release through, he can<br />
at least say that the companies must have<br />
some authority governing the releasing of<br />
these productions: if they don't they are quite<br />
stupid.<br />
Let's take a look at one company. United<br />
Artists, as an example—and they are Just<br />
an example, nothing more. Some of the pictures<br />
they were selling a couple of years ago<br />
are being shown on television. Let's even<br />
assume they had no control over this situation<br />
Presently they have a line-up of socalled<br />
blockbusters like never before. That's<br />
fine. They'll go out and get anywhere from<br />
35 per cent to 50 per cent for them, and they<br />
shouldn't have trouble finding customers.<br />
Now, isn't It going to look pretty damned<br />
stupid. If in a couple of years these same picture.";<br />
appear on television? If you think It<br />
win. you can rest assured the public will<br />
also think .so. Who is going to guarantee us<br />
that this doesn't hapjjen? Answer: nobody.<br />
Instead of praising the highly doubtful<br />
advantages of .so many Independent producers<br />
In this once great industry, let's look at the<br />
unquestionable results which have occurred<br />
since thi.s group has come to the fore: di<br />
poRt-1948 motion picture presentations on<br />
television; i2p perhaps the most severe decline<br />
In motion picture attendance In the<br />
history of the business: (3) an outrageous Influx<br />
of cheap horror, science-fiction and sex<br />
films that have literally forced adult customers<br />
from the theatres, and have made<br />
these .same theatres the most expensive sewage<br />
disposal systems In the poorhouse.<br />
Not aU independent producers have done<br />
us harm: some have done us very well, indeed<br />
But has Holl>'wood turned Itself over<br />
to rank amateurism and fly-by-nlghteni.<br />
when only keen professionalism will conquer<br />
these difficult, trying time.s? We wonder, and<br />
have good cause to wonder.<br />
It Is high lime that some people with the<br />
power iri do aomethlnR good take over and<br />
22<br />
*.orw*.l Nomrs withheld on re