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2012 Corporate Social Responsibility Report - UMC

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1.3.3 Communication Methods and Channels<br />

Identification and Methods of Communication for Issues of the Stakeholders’ Concern<br />

The top three issues of each type of stakeholder and methods of communication are identified as follows:<br />

Stakeholder Major Issues of Concern Methods of Communication<br />

Employees<br />

Customers<br />

Investors<br />

Suppliers<br />

Contractors<br />

Local communities<br />

Government agencies<br />

Civic groups and communities (environmental groups)<br />

Civic groups and communities (others)<br />

The media<br />

Business partners<br />

1.Compensation and benefits<br />

2.Talent cultivation<br />

3.Operational performance<br />

1.Customer service<br />

2.Supply chain management<br />

3.Compliance with laws and regulations<br />

1.Sustainability strategy<br />

2.Operational performance<br />

3.Risk management<br />

1.Sustainability strategy<br />

2.Operational performance<br />

3.Innovation management<br />

1.Compliance with laws and regulations<br />

2.Occupational safety and health<br />

3.Customer service<br />

1.Ecological conservation<br />

2.Use of chemicals<br />

3.Environmental management<br />

1.Occupational safety and health<br />

2.Ecological conservation<br />

3.Environmental management<br />

1.<strong>Social</strong> commitment<br />

2.Occupational safety and health<br />

3.Environmental management<br />

Same as above<br />

1.Operational performance<br />

2.<strong>Corporate</strong> governance<br />

3.Sustainability strategy<br />

1.Sustainability strategy<br />

2.Risk management<br />

3.Customer service<br />

Seminars between the CEO and employees, seminars for secretaries, employee welfare committee gathering<br />

● Intranet, BBS, complaints mailbox for sexual harassment, fraud, or violation of ethics<br />

● <strong>UMC</strong> Newsletter, <strong>UMC</strong> CSR e-paper<br />

● Questionnaire survey of employee satisfaction with company benefits<br />

● Online service platform: My<strong>UMC</strong><br />

● Regular meetings and discussions<br />

● Response to questionnaire<br />

● Voice of Customer (VOC) real time online complaint system<br />

● Monitoring of customer satisfaction<br />

Shareholders:<br />

● Annual shareholders meeting<br />

● Quarterly investor conference<br />

● Annual financial report<br />

Institutional shareholders:<br />

● Quarterly results of operations in Taiwan and abroad<br />

● Seminars held by investment agencies in Taiwan and abroad<br />

● Review report or meetings<br />

● Illustration for the environmental safety and health management and CSR approaches<br />

● Engage in cooperation with suppliers regarding environmental safety and health and CSR<br />

● Sign “Guidelines for Environmental Safety and Health Contractors”<br />

● Hold monthly contractor negotiation meetings<br />

● Selection and audit management<br />

● Communicate with the pertinent unit involved and the community residents<br />

● Take part in resident meetings on a regular basis<br />

● Visit neighborhood magistrate and residents on important holidays<br />

● Invite community residents to participate in the “Family Day“each year<br />

● Take part in the public hearings and seminars held by competent authorities<br />

● Take part in the operations of the Hsinchu Science Park and the SPA<br />

● Hold environmental and ecological camps with environmental groups each year for disadvantaged children<br />

● Invite environmental groups over to conduct ecological and environmental awareness seminars<br />

● Take part in the seminars held by environmental groups<br />

Join external associations:<br />

● The Taiwan Business Council for Sustainable Development<br />

● The Environmental Protection Society R.O.C<br />

● Taiwan Semiconductor Industry Association<br />

● The Allied Association for Science Park Industries<br />

● Press conferences<br />

● Press releases<br />

● Meetings and discussions<br />

<strong>UMC</strong> <strong>2012</strong> <strong>Corporate</strong> <strong>Social</strong> <strong>Responsibility</strong> <strong>Report</strong><br />

P.13

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