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FEDERATION OF EURO-ASIAN STOCK EXCHANGES ANNUAL REPORT APRIL 2011<br />
TAyBURN KURUMSAL<br />
The privilege of serving our clients is what<br />
shapes our mission…<br />
Ediz Usman<br />
Partner & Client Relations Director<br />
Tayburn Kurumsal provides a complete line of<br />
creative, integrated corporate communication<br />
products and services tailored according to its<br />
clients’ needs.<br />
Tayburn Group<br />
With 32 years of experience in international as<br />
well as European markets, Tayburn is the<br />
biggest corporate communication company in<br />
Scotland and one of the top-10 in the United<br />
Kingdom. It has been 17 years since we began<br />
blending Tayburn's know-how with our own<br />
knowledge of the local market and putting them<br />
to work in the service of clients. For more than a<br />
decade we have developed and offered<br />
productive, high-quality, and creative solutions<br />
for some of Turkey's leading companies in the<br />
areas of annual reports, branding, design, new<br />
media, advertising, and marketing.<br />
Thanks to our expert team, to the knowledge<br />
and experience acquired on our own and<br />
through Tayburn, to our customer focus, and to<br />
our innovative and creative approach to service,<br />
we are today Turkey's most sought-after service<br />
provider in the corporate communication<br />
segment. Our service area as Tayburn Kurumsal<br />
is not limited to Turkey. Because of our<br />
world-class know-how and quality of service,<br />
we are also called upon by clients operating in<br />
Europe and in neighboring countries. Our own<br />
technological infrastructure makes it easy for us<br />
to provide such clients with fast, comprehensive<br />
service too.<br />
Professional approach to business<br />
One notion defines the reason for our existence<br />
and our mission: Enable our clients to establish<br />
and maintain accurate, sustainable, and highyield<br />
communication with their target audiences<br />
by means of our high added value products and<br />
services.<br />
With our professional approach to business,<br />
our national and international market<br />
knowledge, and our global experience in<br />
corporate communication we transform this<br />
mission into reality for our clients.<br />
Since the day we commenced operations, we<br />
have been doing business and taking pride in<br />
the knowledge that we have been consistently<br />
successful in the face of Turkey’s rapidly<br />
changing and developing market conditions<br />
and, what’s even more important, that we have<br />
been providing solutions that precisely serve our<br />
clients’ needs.<br />
Reporting and investor relations:<br />
Printed and online corporate reporting and<br />
communicating with investors…<br />
Our activities in the area of reporting and investor<br />
relations consist of the turnkey design and<br />
delivery of:<br />
• Annual reports<br />
• Sustainability reports<br />
• COP reports<br />
• Investor relations products<br />
• Road show presentations<br />
as well as similar products and services that<br />
enable our clients to establish and maintain<br />
timely, precise, uninterrupted, and transparent<br />
communication with investors, shareholders,<br />
creditors, business partners, customers,<br />
employees, and the society at large.<br />
High added value services in investor<br />
relations<br />
Underlying all investor relations is the need to<br />
communicate corporate information accurately<br />
and clearly to investors, shareholders, creditors,<br />
employees, business partners, and society at<br />
large. Speed and transparency are of the<br />
utmost importance in investor relations today.<br />
It is vitally important for publicly-held companies<br />
to keep abreast and quickly comply with the<br />
requirements of national and international<br />
regulations (Capital Markets Board, Sarbanes<br />
Oxley, NYSE, LSE, etc). Providing truthful<br />
information at the right time and in a format that<br />
is easy to understand and to access heads the<br />
list of the objectives of everyone involved in<br />
investor relations in today’s world. Tayburn<br />
Kurumsal offers clients in Turkey all the products<br />
and services that they need in the area of<br />
investor relations.<br />
Copywriting and editing services:<br />
Conveying your message clearly to the<br />
right audience…<br />
Tayburn prepares and edits text in Turkish<br />
and other languages to ensure that its clients’<br />
messages are conveyed to their target audiences<br />
clearly and effectively. We provide high added<br />
value corporate communication services in the<br />
following languages: Turkish, English, French,<br />
German, Italian, Spanish, Russian, Chinese, and<br />
Arabic . Other languages are also available on<br />
request.<br />
Branding:<br />
High-profile corporate and consumer<br />
brands…<br />
In the areas of creating, developing, defining and<br />
maintaining standards for our clients’ corporate<br />
and consumer brands, our brand-related<br />
activities consist of:<br />
• Designing logos and emblems<br />
• Developing corporate identities from A to Z<br />
• Launching and relaunching brands<br />
• Consultancy services<br />
Marketing:<br />
Satisfying marketing needs in the<br />
product/service-consumer cycle…<br />
Our activities under the heading of marketing<br />
consist of a providing all the advertising,<br />
promotional, and corporate communication<br />
products and services that our clients may<br />
need such as:<br />
• Advertising campaigns<br />
• Corporate information films<br />
• Web-based solutions<br />
• Brochures<br />
• Information kits<br />
• Electronic presentations<br />
Web and electronic products:<br />
Realistic expectations, feasible goals<br />
Tayburn Kurumsal is dedicated to the creation of<br />
web-based communication solutions that are<br />
highly functional, robust, and audience-specific.<br />
The knowledge and experience that Tayburn<br />
Kurumsal has built up over the years is put to<br />
work to develop whatever web-based products<br />
and services its clients might need. Regarding<br />
the ability to combine creativity with workable<br />
solutions as the bedrock of all web-based<br />
services, Tayburn Kurumsal comes up with<br />
solutions ranging from corporate portals to<br />
investor relations websites and from e-commerce<br />
applications to web-based annual reports and<br />
advertising / publicity campaigns.<br />
Well aware that internet design demands a<br />
thoroughly specialized understanding and<br />
approach, Tayburn Kurumsal makes sure that<br />
it is equipped with all of the resources and<br />
competencies that may be required to satisfy<br />
a client’s every need.<br />
CONTACT INFORMATION<br />
Contact Name Mr. Ediz Usman E-mail info@tayburnkurumsal.com Website www.tayburnkurumsal.com<br />
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