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breakout sessions & group discussions
WEDNESday
14:00 – 15:00
OPS-CIM2852 Automated Provisioning
for Business Critical Applications
(Microsoft/Java) in Private or
Public Cloud
Technical Level:
Area of Interest: fs
Speaker(s): Usha Parsa, VMware, Inc.
HALL 8, LOWER LEVEL | Room F1
In this session we walk through how Application
Director helps in automating deployment
and configuration of business critical
applications. We’ll also share overall VMware
application management philosophy for Cloud
Applications by showing deeper integration
between Build, Deploy, Monitor and Optimize
tasks of applications. We’ll talk about use
cases like application elasticity and other
operations challenges in applications worlds
and demonstrate how they can be solved by
leveraging Application management solutions.
As we believe cloud is an application centric
approach, we will provide concepts and solutions
to allow leveraging the investment in the cloud
technologies while surfacing up capabilities to
the application teams that allow them to take
advantage of the constructs of the cloud, hence
empowering them to deliver more business value
for critical applications on top of IaaS.
Ee’ll share some of the core Application Director
concepts like Blueprint and Deployment Profile.
These concepts help in modeling critical
applications that can be deployed across public
or private cloud or across different environments.
We will also share some best practices to build a
cloud ready application keeping public, private
clouds in consideration.
OPS-CSM1379 Extending vCloud
Director
Technical Level:
Speaker(s): Christopher Knowles, VMware, Inc.;
Thomas Kraus, VMware, Inc.
HALL 8, LOWER LEVEL | Room A3
Learn how to extend vCloud Director allowing
you to build value added services into your
cloud. In this session you will learn how you
can create multi-tenant cloud services such as
Storage as a Service or High Availability, delivered
through vCloud Director. We will extend the
native capabilities of vCloud Director using Java
and vCenter Orchestrator to provide additional
business value to your cloud consumers.
PAR2169 Overcoming Objections and
How to Win with VMware View 5.1
(Competitive)
Technical Level:
Speaker(s): Gary Owen, VMware, Inc.;
Cyndie Zikmund, VMware, Inc.
HALL 8, LOWER LEVEL | Room E3
In a typical VMware® View sales cycle, anywhere
from 3–12 objections are most often encountered.
Knowing how to respond to these objections can
make the difference between winning the deal
or losing it to the competition. Key sales tools
and technical resources exist on Partner Central,
including new features in View 5.1, can help you
win every time with View market backing and
customer momentum. Overcome your customers’
objections, get them using View 5.1 and accelerate
their journey to the cloud.
SPO5666 Dell Cloud Client Computing
& VMware View Ground-Breaking
New Product Announcement Blazes
Innovation Trail to VDI
Technical Level:
Speaker(s): Jeff McNaught, Dell Inc.
HALL 8, LOWER LEVEL | Room C2
Join Jeff McNaught, Marketing Executive Director
and Chief Strategy Officer for Dell Wyse, to
hear about Dell Wyse’s ground-breaking new
announcement, and how it enhances its end-toend
portfolio. Come see the newest Dell Wyse
product purpose-built for VMware View in action,
as it delivers a virtual desktop infrastructure
(VDI) solution perfect for the world’s leading
private, public, hybrid and government cloud
implementations.
SPO5724 Reducing Lifecycle Costs
with HP CloudSystem Optimized
for VMware
Technical Level:
Speaker(s): Brent Allen, Hewlett Packard.
HALL 8, LOWER LEVEL | Room D2
What if you could deploy new business
capabilities without the cost and risk of designing
new production environments? What if you could
accelerate time-to-market by months? What if
you could reduce long-term operational expenses
with automated policies that ensure business
applications get the resources they need?
Hear how HP CloudSystem optimized for VMware
solution dramatically reduces the cost and risk of
deploying new applications and saves operational
expenses over the life of the application
infrastructure. Learn how HP Converged Cloud
and VMware vCloud Suite 5.1 can deliver on
that promise.
SS1010 Cloud Transforms IT.
Trust Transforms Cloud. Big Data
Transforms Business
Speaker(s): Brian Gallagher, EMC
HALL 8, lower level | Room G3
Cloud computing is transforming IT. The way
IT deploys infrastructure, provisions resources,
builds applications and provides access to
these applications is changing dramatically,
promising both greater efficiency and agility. At
the same time, many businesses now see data
volumes growing so large they break traditional
infrastructures — this is what EMC calls Big
Data. Managing Big Data represents a huge
challenge for IT, but using analytics to provide
insight into Big Data promises to transform
business, delivering competitive advantage and
breakthrough business value. Cloud computing
and Big Data will only be viable if they are
underpinned by a foundation of trust — trust that
the infrastructure will be available 24x7 and trust
that data will not be compromised by the latest
advanced threat.
Join EMC as we address the changes necessary to
move to a new model — one which requires IT to
transform to an internal service provider, shifting
focus from infrastructure cost to business agility.
We will discuss EMC’s technology direction and
roadmap, our comprehensive integrations with
VMware, and customer experiences who have
transformed IT and their business.
Session Identifiers
APP-BCA Applications: Business Critical Applications
APP-CAP Applications: Cloud Application Platform
EUC End-user Computing
GD Group Discussion
Areas of Interest
FD Federal
FS Financial Services
S
E
H Healthcare
T
R Retail
Technical Levels
Business Solutions
Technical
Advanced Technical
INF-BCO
INF-NET
INF-SEC
INF-STO
Infrastructure: Business Continuity
Infrastructure: Networking
Infrastructure: Security and Compliance
Infrastructure: Storage
INF-VSP
ITT
OPS-CIM
OPS-CSM
Infrasturucture: vSphere
IT Transformation
Operations: Cloud Infrastructure Management
Operations: Cloud Service Management
PAR
SPO
SS
TEX
Partner Track (for VMware partners only)
Technology Partner/Sponsor
Spotlight Session
Technology Exchange for Alliance Partners
SMB
State & Local Education
Telecommunication
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