Evaluation of Entry into Ice cream Business - BRAC University ...

2.3.1 Manufacturing Facilities:
The company has a Soap Manufacturing factory and a Personal Products Factory located in
Chittagong. The factory has to adhere strictly to four important policies:
� Quality Policy
� Occupational Health and Safety Policy
� Environmental Policy
� Quality & Consumer Safety Policy
� Total Productive Maintenance Policy
Besides these, there is a tea packaging operation in Chittagong and four manufacturing units in
Dhaka, which are owned and run by third parties exclusively dedicated to Unilever Bangladesh.
The following are the details of these third party operations:
ARC Surfactants
91, Tongi Industrial Area, Gazipur
Progati Soap Factory
Tongi Industrial Area, Gazipur
SMAH Limited
96, Tongi Industrial Area, Gazipur
Third-Party Factory Brand
SMAH Limited
115-116, BSIC Industrial Estate, Konabari, Gazipur
2.3.2 Employees:
Table 3: Third-Party Factories of UBL
Wheel Washing Powder ,
Surf Excel
Lifebuoy Soap – 70gm
Wheel Washing Powder
Pond’s Talcum Powder
Unilever operations in Bangladesh provide employment to over 10,000 people directly and through its
dedicated suppliers, distributors and service providers. Ninety-nine percent of UBL employees are
locals.
2.3.3 Product Categories and Brands:
In Bangladesh, Unilever offers consumer brands which spans across three categories which are as
follow:
� Home care, which in turn is divided into:
� Fabric cleaning
� Household care
� Personal care, which in turn is divided into:
� Skin Cleansing
� Skin Care
� Oral Care
� Hair Care
� Foods
Evaluation of Entry into Ice cream Business for Bangladesh Limited 9