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Undergraduate Catalog 2010-2011 - SNHU Academic Archive ...

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<strong>Academic</strong> Programs<br />

COM 452 Public Relations Campaign Planning<br />

Seminar<br />

SPT 320 Media and Public Relations in Sport<br />

* from B.A./B.S. core<br />

Minor in Religious Studies<br />

With the importance of religion to both national and world<br />

history today, the minor in religious studies offers students<br />

of any major the opportunity to gain an understanding of the<br />

role of religion in world affairs. A student may declare a<br />

minor in religious studies by completing the following<br />

courses:<br />

Required Courses<br />

PHL 230 Religions of the World<br />

HIS 390 World Religions: Ritual and Belief<br />

Select two of the following:<br />

HIS 322 Rise of Christianity in the West<br />

HIS 377 Beginning and End of the World: Genesis<br />

and Revelation in History<br />

HIS 374 The Renaissance and Reformation<br />

Select one of the following:<br />

HIS 256 Historical Myth and Mythical History<br />

HIS 301 World History and Culture<br />

HIS 379 The Middle East and Islam<br />

Total Credits: 15<br />

Minor in Retailing<br />

Students may declare a minor in retailing by successfully<br />

completing the following courses, with at least four taken at<br />

Southern New Hampshire University:<br />

Prerequisite<br />

MKT 113 Introduction to Marketing (a business<br />

school core requirement)<br />

Required Courses<br />

MAT 105 Merchandising Mathematics<br />

MKT 222 Principles of Retailing<br />

MKT 230 Retail Sales Promotion<br />

MKT 442 Retail Management<br />

Select one of the following:<br />

FMK 202 Fashion Merchandising<br />

MKT 322 International Retailing<br />

Minor in Social Media Marketing<br />

The minor in Social Media Marketing provides students with<br />

a broad approach to the history, theory, technology, impact,<br />

and strategic uses of social media utilizing the most relevant<br />

and current attributes in technology, marketing, advertising,<br />

communication, public relations, and journalism. Students<br />

may declare a minor in Social Media Marketing by completing<br />

the following courses, including a minimum of four<br />

courses at Southern New Hampshire University.<br />

Required Courses<br />

MKT 113 Introduction to Marketing<br />

MKT 355 Social Media Marketing Strategy<br />

MKT 455 Social Media Marketing Campaigns<br />

Select one of the following:<br />

MKT 229 Integrated Marketing Communications<br />

COM 310 Principles of Social Media<br />

Select one of the following:<br />

MKT 350 Direct Marketing<br />

MKT 378 Brand Communication<br />

IT 467 Digital Commerce and eBusiness<br />

Minor in Sociology<br />

Students must complete the following courses to earn a<br />

minor in sociology:<br />

Required Courses<br />

SOC 112 Introduction to Sociology<br />

SOC 213 Sociology of Social Problems<br />

SOC<br />

Three SOC electives<br />

Minor in Sport Management<br />

A student may declare a minor in sport management by successfully<br />

completing the following courses at Southern New<br />

Hampshire University:<br />

Core & Business Core Requirement:*<br />

ENG 121 College Composition II<br />

MKT 113 Introduction to Marketing<br />

Sport Management Core Requirement:<br />

SPT 111 Introduction to Sport Management<br />

SPT 201 Governance & Management of Sport<br />

Organizations<br />

SPT 208 Sport Marketing<br />

SPT 333 Sport, Society, and Ethics<br />

Select one of the following:<br />

SPT 307 Sport Law<br />

SPT 310 Sponsorship<br />

SPT 319 Sport Sales and Promotions<br />

SPT 320 Media & Public Relations in Sport<br />

SPT 321 Fitness Management<br />

SPT 323 Golf Management<br />

SPT 340 Practicum in Sport Management<br />

SPT 364 Private Club Management<br />

SPT 375 The Economics of Professional Sports in<br />

the United States<br />

SPT 401 Sport Facilities Management<br />

SPT 402 Sport Revenue<br />

SPT 415 Event Management & Marketing<br />

SPT 425 Sport Licensing & Strategic Alliances<br />

SPT 430 Front Office Management<br />

SPT 465 Global Sport Business<br />

* Students completing a Sport Management minor must<br />

earn a minimum of a “C” grade in all required minor<br />

courses.<br />

41

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