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Cloud Computing and SOA Convergence in Your Enterprise: A Step ...

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30 Chapter 2 Reach<strong>in</strong>g for the <strong>Cloud</strong>s<br />

Moreover, there is more cost sav<strong>in</strong>gs when you consider that you are<br />

done with beta <strong>and</strong> version .0 releases. S<strong>in</strong>ce clouds are as-a-service <strong>and</strong> remotely<br />

hosted, the cloud provider can update, fix, or redeploy software anytime,<br />

as needed, <strong>and</strong> typically without bother<strong>in</strong>g the cloud user. Those who<br />

have suffered through software upgrades will f<strong>in</strong>d this a huge advantage.<br />

However, the lack of control over when fixes <strong>and</strong> updates are performed can<br />

be costly to the cloud user. If not performed when needed, fixes—actually,<br />

the lack thereof—can cripple the cloud user. Updates can force the cloud<br />

user <strong>in</strong>to costly, untimely, <strong>and</strong> possibly unwanted changes, especially as older<br />

versions are retired.<br />

Network means the clouds are <strong>in</strong> the Internet, <strong>and</strong> the Internet is connected<br />

to many other th<strong>in</strong>gs that add value, <strong>in</strong>clud<strong>in</strong>g social network<strong>in</strong>g<br />

sites, commerce APIs, mapp<strong>in</strong>g APIs, <strong>and</strong> other clouds. Thus, you can better<br />

mix <strong>and</strong> match cloud services to meet the needs of the bus<strong>in</strong>ess problem you<br />

are look<strong>in</strong>g to solve. The ability for a cloud service to be comb<strong>in</strong>ed with<br />

other cloud services, mak<strong>in</strong>g a custom service that is even more powerful<br />

than the sum of any of its parts, is a real benefit of cloud comput<strong>in</strong>g.<br />

Innovative means that cloud comput<strong>in</strong>g <strong>and</strong> the solutions it provides<br />

now are new, modern, <strong>and</strong> <strong>in</strong>novative, <strong>and</strong> it will cont<strong>in</strong>ue to have a lot of <strong>in</strong>novative<br />

features that provide a lot of value for the money <strong>in</strong>vested. This<br />

makes cloud comput<strong>in</strong>g a much easier sell, s<strong>in</strong>ce the hype, the passion, <strong>and</strong><br />

the majority of those <strong>in</strong> the <strong>in</strong>dustry are beh<strong>in</strong>d cloud comput<strong>in</strong>g because it<br />

is known to provide value. That <strong>in</strong> itself has value. Those companies that leverage<br />

cloud comput<strong>in</strong>g, particularly startups, will f<strong>in</strong>d that the use of this<br />

approach adds to the value of the IT <strong>in</strong>novations they created <strong>and</strong> thus to the<br />

company as a whole.<br />

Exp<strong>and</strong>ability, somewhat related to cost, means that you can add as<br />

much capacity as you need, when you need it, just by <strong>in</strong>creas<strong>in</strong>g spend<strong>in</strong>g.<br />

Also, you can reduce the capacity just as easily. There is no need to place a<br />

ton of hardware <strong>and</strong> software <strong>in</strong> the w<strong>in</strong>gs just wait<strong>in</strong>g for an opportunity to<br />

go <strong>in</strong>to production. Nor will you get caught need<strong>in</strong>g resources that take<br />

weeks or months to acquire <strong>and</strong> <strong>in</strong>stall. You can get what you need, when you<br />

need it, <strong>and</strong> with the click of a mouse.<br />

Speed to implementation, also related to exp<strong>and</strong>ability, is a benefit because<br />

the time to implementation of cloud comput<strong>in</strong>g can be days, perhaps<br />

just hours <strong>in</strong> some cases. You are not purchas<strong>in</strong>g hardware, <strong>in</strong>stall<strong>in</strong>g operat<strong>in</strong>g<br />

systems, or gett<strong>in</strong>g permission to take a portion of a data center. You sim-

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