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Cloud Computing and SOA Convergence in Your Enterprise: A Step ...

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Def<strong>in</strong><strong>in</strong>g the Holistic Value 67<br />

Make sure you consider these items when cost<strong>in</strong>g out a cloud comput<strong>in</strong>g<br />

solution. Some will not make much of a difference, some are very significant.<br />

These costs are very enterprise <strong>and</strong> doma<strong>in</strong> dependent.<br />

Preserv<strong>in</strong>g Capital<br />

What the heck is capital As def<strong>in</strong>ed by Wikipedia, it is<br />

any liquid medium or mechanism that represents wealth, or other<br />

styles of capital. It is, however, usually purchas<strong>in</strong>g power <strong>in</strong> the form<br />

of money available for the production or purchas<strong>in</strong>g of goods, et cetera.<br />

Capital can also be obta<strong>in</strong>ed by produc<strong>in</strong>g more than what is<br />

immediately required <strong>and</strong> sav<strong>in</strong>g the surplus. 1<br />

In other words, it is money <strong>in</strong> the bank that allows the bus<strong>in</strong>ess to run.<br />

The more money we have <strong>in</strong> the bank, the more we can purchase th<strong>in</strong>gs for<br />

the core bus<strong>in</strong>ess, such as <strong>in</strong>ventory that can be sold or new plant equipment<br />

that will save the company money dur<strong>in</strong>g production. It is good to keep as<br />

much capital as possible on h<strong>and</strong> to <strong>in</strong>vest <strong>in</strong> the bus<strong>in</strong>ess <strong>in</strong>stead of <strong>in</strong>to <strong>in</strong>frastructure<br />

such as data centers, hardware, <strong>and</strong> software.<br />

Consider<strong>in</strong>g the example case study, if we need to conserve capital, then<br />

cloud comput<strong>in</strong>g seems to be the way to go. We pay as we use the service,<br />

there is no hardware <strong>and</strong>/or software to buy, <strong>and</strong> we can keep the money <strong>in</strong><br />

the bank for other purposes. There is a clear value that you can assign to the<br />

preservation of capital, which is largely dependent on the bus<strong>in</strong>ess <strong>and</strong> needs<br />

to be considered with this analysis.<br />

The benefits of preserv<strong>in</strong>g capital are significant. Startups can launch an<br />

entire company with almost no IT expense, new divisions can be created<br />

with little IT capital <strong>in</strong>vestment, <strong>and</strong> there is no need to re<strong>in</strong>vest <strong>in</strong> hardware,<br />

software, <strong>and</strong> data center resources as the bus<strong>in</strong>ess scales up. Moreover, there<br />

is no reason to keep those capital resources around as the bus<strong>in</strong>ess scales<br />

down. With cloud comput<strong>in</strong>g, it is just a matter of pay<strong>in</strong>g more, or less, for<br />

the use of the service. We can call this the value of upsiz<strong>in</strong>g <strong>and</strong> downsiz<strong>in</strong>g<br />

on dem<strong>and</strong>.<br />

1. http://en.wikipedia.org/wiki/F<strong>in</strong>ancial_capital

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