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Cloud Computing and SOA Convergence in Your Enterprise: A Step ...

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CHAPTER 4<br />

Mak<strong>in</strong>g the Bus<strong>in</strong>ess<br />

Case for <strong>Cloud</strong>s<br />

Chapter 4<br />

Money is better than poverty,<br />

if only for f<strong>in</strong>ancial reasons.<br />

—Woody Allen (1935–)<br />

You might th<strong>in</strong>k that cloud comput<strong>in</strong>g would always be<br />

more cost effective than on-premise comput<strong>in</strong>g. However,<br />

the value that cloud comput<strong>in</strong>g br<strong>in</strong>gs to your enterprise<br />

depends on many variables <strong>and</strong> dynamics of your bus<strong>in</strong>ess.<br />

Therefore, like anyth<strong>in</strong>g that means change, you need<br />

to work the bus<strong>in</strong>ess case first to see the ultimate worth of<br />

this approach.<br />

The forces at work here <strong>in</strong>clude strategic <strong>and</strong> tactical<br />

issues that should be analyzed, <strong>in</strong>clud<strong>in</strong>g the ability to<br />

shift risk to cloud comput<strong>in</strong>g providers, the ability to drive<br />

down operat<strong>in</strong>g costs, the ability to fix <strong>in</strong>efficiencies with<strong>in</strong><br />

the exist<strong>in</strong>g architecture, <strong>and</strong> the value all of that br<strong>in</strong>gs.<br />

The problem is that most enterprises do not analyze these<br />

bus<strong>in</strong>ess opportunities holistically <strong>and</strong> thus make many<br />

mistakes when build<strong>in</strong>g the larger bus<strong>in</strong>ess case. If we’re<br />

go<strong>in</strong>g to be honest about it, enterprise architects are notoriously<br />

bad at creat<strong>in</strong>g bus<strong>in</strong>ess cases.<br />

The purpose of this chapter is to br<strong>in</strong>g a bit of bus<strong>in</strong>ess<br />

sense to cloud comput<strong>in</strong>g <strong>and</strong> exam<strong>in</strong>e its effect on enterprise<br />

IT, sometimes good, sometimes not so good. This is<br />

61

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