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TheLastWord Green Idea Don’t undo your own energy-saving efforts when a new brand of cookIes and treats called SnackWell came on the market in the 1990s, nutritionists discovered something interesting: Dieters who choose low-fat and low-sugar foods tend to eat more of them—and ultimately consume more calories—than if they select full-fat, full-sugar <strong>version</strong>s. According to an article in the March 1 edition of Time magazine, a similar thing happens when people start using energysaving devices. “Studies indicate that people who install more energy-efficient lights lose 5% to 12% of the expected savings by leaving them on longer,” the article says. Make sure you and your employees aren’t doing similarly counterproductive things in your facilities. As the article says, “Cutting back on energy consumption, like dieting, is not an excuse to gorge ourselves on less guilty pleasures.” No more pillows past their prime If there’s one Item In the bedroom people thInk less often about replacIng than their mattress, it might very well be their pillow. The Company Store, a catalog and online retailer based in Weehawken, N.J., does big business in pillows, in part because it makes choosing one so easy. The Company Store groups its offerings by quality (good, better, best, supreme, ultimate) and by firmness/sleep style (soft pillows/stomach sleeper, medium pillows/back sleeper, firm pillows/side sleeper). It also provides consumers with tips—and a demonstration video—to help them determine if their pillow does, in fact, need replacing. The Company Store sums it up this way: “Ultimately, the best test is comfort. If your down pillow is no longer soft and comfortable, it’s time for a change.” Good advice when it comes to pillows—and mattresses. 88 | BedTimes | April 2010 Daring to fail try as we mIght, we all face professIonal faIlure. We create a product that no one wants to buy, we don’t have the right skill set for a certain job or we lose a major customer to a competitor. Wired magazine recently tackled the subject of “screwing up.” Writer Jonah Lehrer offered these ideas for learning from failure so you can succeed the next time: 1Check your assumptions “Ask yourself why this result feels like a failure. What theory does it contradict? Maybe the hypothesis failed, not the experiment.” 2Seek out the ignorant “Talk to people who are unfamiliar with your experiment. Explaining your work in simple terms may help you see it in a new light.” 3Encourage diversity “If everyone working on a problem speaks the same language, then everyone has the same set of assumptions.” 4Beware of failure-blindness “It’s normal to filter out information that contradicts our preconceptions. The only way to avoid that bias is to be aware of it.” www.sleepproducts.org/bedtimes
Contact your GSG representative to learn more about new equipment from ISPA Expo and find out how the addition of Galkin Automated Products can benefit you. 800-326-4742 954-846-0300 www.gsgcompanies.com Thank you for making ISPA EXPO 2010 one of the most successful trade shows we’ve ever experienced. The entire GSG staff enjoyed visiting with each of you that could attend and we plan to continue sharing all the new products in the near future. Global Systems Group is also pleased to welcome another team member to the GSG line up; Galkin Automated Products. The desirable machines and technology of Galkin Automated Products will strengthen and diversify the machinery choices GSG can provide. That means even more value for you!
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BedTimes APRIL 2010 THE BUSINESS JO
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the Sewn Products Industry Worldwid
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APRIL 2010 InSide www.sleepproducts
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EDITOR IN CHIEF Julie A. Palm 336-7
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Lorne Romoff V.P. Sales & Marketing
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MarketingMatters Moll (www.mobilewe
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LegalBriefing 3 scary words: You’
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Liberty Threads, N.A., Inc. Proudly
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MarketReport Big moves in body mapp
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MarketReport Into innersprings Natu
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MHelp new leaders get off on the ri
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Hiring right Roberta Chinsky Matuso
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