BM_IMD_REPORT-How-Authentic-is-your-Corporate-Purpose

Appendix XIV: Influence of Corporate Purpose on Decision-making
(The table represents the percentage of executives that voted in each category.)
In your organization, how often would you say that
corporate purpose guides your decision-making?
Never 2 3 Neutral 5 6 Always Total
Public 0.00 1.61 8.06 11.29 33.87 37.10 8.06 100.00
Private 1.12 4.49 7.87 10.11 17.98 39.33 19.10 100.00
Other 0.00 0.00 0.00 18.18 27.27 45.45 9.09 100.00
Total 0.62 3.09 7.41 11.11 24.69 38.89 14.20 100.00
(The table represents the percentage of executives that voted in each category.)
In your organization, how often would you say that corporate
purpose guides your decision-making?
Firm Size
Millons of
Never 2 3 Neutral 5 6 Always Total
Euro
0-100 0.00 0.00 0.00 13.16 23.68 39.47 23.68 100.00
100-500 0.00 6.25 6.25 18.75 31.25 25.00 12.50 100.00
500-1000 0.00 0.00 0.00 16.67 33.33 50.00 0.00 100.00
1000-2500 0.00 0.00 11.11 0.00 33.33 44.44 11.11 100.00
2500-5000 0.00 0.00 28.57 28.57 7.14 28.57 7.14 100.00
5000-10000 0.00 8.33 25.00 8.33 16.67 33.33 8.33 100.00
10000 + 0.00 5.45 3.64 7.27 27.27 43.64 12.73 100.00
Total 0.00 3.14 7.55 11.32 25.16 38.99 13.84 100.00
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