2012 SD Chargers Media Guide_PROOF.P - Seahawks Online ...

OWNERSHIP, COACHING &ADMINISTRATIONKEN DERRETTSenior Vice President –Chief Marketing OfficerDerrett was elevated to senior vice president-chief marketingofficer in 2010. He joined the Chargers in 2001 and isresponsible for all of the team’s marketing and sales functions.During his tenure, the team has experienced significantgrowth in premium seat sales, sponsorships and broadcastrevenue and merchandise sales.Derrett was the senior VP for global marketing partnershipsfor the NBA from 1999-01 He joined the NBA in 1995and was named managing director of NBA Canada in 1996.Derrett was the manager of sport and entertainment propertiesat Labatt Breweries of Canada from 1988-95. He managedLabatt’s interests with the NFL, Toronto Blue Jays, CanadianOlympic Association, Hockey Canada, Canadian CurlingAssociation and the Commonwealth Games. In addition, hemanaged several strategic relationships for the companyincluding SkyDome, TSN and the Canadian Country MusicAssociation. Derrett also worked for the CFL from 1978-88,developing the annual business and operations plan for theGrey Cup Championship.Derrett currently serves on the board of directors and marketingcommittee for the San Diego Convention & Visitor’sBureau. He is on the marketing committee for the the partnershipcouncil of the American Cancer Society and held asimilar post for the 2008 U.S. Open Golf Championship.A native of Winnipeg, Manitoba, Derrett received his Bachelorof Commerce in Sports Administration from LaurentianUniversity in Sudbury, Ontario. In 2008, he received an honorarydoctorate in sports administration from the school andin 2010, he was acknowledged as one of 50 DistinguishedGraduates of the University.Derrett and his wife, Denise, have two children, Amy andTrevor. Amy is currently attending UCLA and Trevor is at theUniversity of Arizona where he is a student-manager for theWildcats men’s basketball team.EXECUTIVE STAFFJUSTIN CUOMOMarketing AssistantDENNY O’LEARYVice President ofMarketing PartnershipsO’Leary joined the Chargers in 2002 and was promoted tovice president of marketing partnerships in 2010. He managesthe strategic development and daily operations of the team’scorporate sales and services department.Through the sale of team-controlled inventory such as tele-vision, radio, signage, promotional platforms and hospitality,O’Leary has managed a team that has consistently seen successwith retention of corporate clients as well as the additionof new corporate partners. In addition, O'Leary has developeda department infrastructure that focuses on sponsor activation,brand equity and return on partnership investment.Locally, O’Leary serves on the board of directors for theMake-A-Wish Foundation.Prior to the Chargers, O’Leary worked with the DenverBroncos, Integrated Sports International, the Utah Grizzlies ofthe IHL and the NBA's Los Angeles Clippers.O’Leary was born in St. Louis, Missouri. He graduated fromIndiana University in 1990 with a degree in economics.He and wife, Kari, have two daughters, Kaitlyn and Kylie,and a son, Ryan.MARKETING STAFFS. BRANDON WARDSenior Manager,Marketing Partnerships& BroadcastingAMY KLUTZSenior Manager,Client ServicesDOUG CARNAHANCorporate SalesManagerCHRIS LEECorporate SalesManagerJENNIFER STAKIWCoordinator, MarketingPartnershipsRACHELLE POOLPartnership ServicesAssociateMEDIA GUIDE | 28LISA SIMMONSCharger GirlsDirector