ANNUAL REPORT 2004 - ELMOS Semiconductor AG

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MANAGEMENT BOARD ELMOS – THE COMPANY THE ELMOS SHARE CORPORATE GOVERNANCE 34 GROUP STATUS REPORT OF ELMOS SEMICONDUCTOR AG FOR 2004 Leading market position for automotive electronics achieved ÿ Business and economic framework BUSINESS ACTIVITY AND STRATEGY ELMOS develops, produces, and sells highly integrated, mostly application specific microelectronic circuits, primarily for automotive use. Roughly 90 percent of sales keep originating from this market segment in 2004. Within the past two decades ELMOS has achieved a leading market position as semiconductor manufacturer on the European market for automotive electronics. A survey by Gartner Dataquest lists ELMOS as the worldwide No.3 in the segment ASICs (Application Specific Integrated Circuits) for the automotive market. Position Company ELMOS ASICs are put to use by almost all European car manufacturers. Ever-increa- sing demands on the reduction of fuel consumption and the environmental compa- tibility of an automobile, and especially on its passengers’ safety and comfort, lead to more and more electronic devices used in the car. Semiconductor components by ELMOS are ideally suited to the compact, reliable, and economical construction of those systems. 2003 (USD million) Ever since its establishment ELMOS caters to sheltered niche markets using its own know-how. It is the company’s strategy to convince with production technology con- sistently optimized in response to market demands and also with customer specific product development. Therefore ELMOS usually develops products by the customer’s order for a specific application and manufactures these products for the customer exclusively. ELMOS directs its efforts at running a successful business as the customers’ competent partner and raising its own shares of the market. Growth 2002-2003 Market share 1 ST Microelectronics 317 31% 26% 2 NEC Electronics 155 28% 13% 3 ELMOS Semiconductor 117 38% 10% 4 AMI Semiconductor 103 23% 9% 5 Philips 101 4% 8% Source: Gartner Dataquest 2004 Others 409 7% 34% Total 1,202 19% 100%
GROUP STATUS REPORT FINANCIAL STATEMENTS GROUP STRUCTURE GLOSSARY ÿ Business and economic framework Future of automotive electronics Profit, financial and assets situation Supplementary report Risk report Outlook report ASIC plus combines the ELMOS Group’s capabilities Apart from customer specific circuits which comprise roughly 80 percent of the products, ELMOS offers a portfolio of marketable application specific standard products (ASSPs) as well as micromechanical sensors produced by the U.S. subsidiary company Silicon Microstructures Inc. (SMI). In addition to that, the producing subsidiary ELMOS Advanced Packaging B.V. (formerly eurasem) in the Netherlands supports the technology and product portfolio. ELMOS produces all ASICs itself. For this purpose ELMOS operates its own production site for semiconductor components (wafer fab) in Dortmund. ELMOS distinguishes itself from most competitors both by automotive-suited high-voltage CMOS technology and by the system-compatible integration of analog and digital functions with on-chip driver performance. With the slogan “ASIC plus – more than a chip!”, ELMOS develops and markets application specific, mechatronic modules. These modules combine the capabilities of the three producing companies within the ELMOS Group and consist of signal processing semiconductor components, micromechanical sensors, and a functional packaging. With these modules ELMOS is able to realize economical system solutions for its customers. Apart from the automotive market, ELMOS is also active in the industrial and con- sumer markets and supplies customer specific circuits for applications in household appliances, cameras, installations, building technology, and machine control units. These markets amounted to about ten percent of sales in the past year. ORGANIZATIONAL STRUCTURE The business model responds to the automobile industry’s demands as well as the customers’ requirements for innovation, quality, flexibility, and delivery reliability. The resulting tight customer-supplier relationship is mirrored in the structure layout of the ELMOS Group. Several branches, subsidiary and partner companies at various locations in Germany, Europe, and worldwide provide distribution and application support to the customer on the spot. This network comprises, among others, the elmos annual report 2004 35
Page 1: ANNUAL REPORT 2004
Page 4 and 5: Five-year overview ELMOS Group acco
Page 6 and 7: ÿ Chronicle 2004 1 ST QUARTER 2 ND
Page 8 and 9: ÿ Table of contents MANAGEMENT BOA
Page 10 and 11: MANAGEMENT BOARD ELMOS - THE COMPAN
Page 14 and 15: ELMOS IS A PART OF YOUR CAR’S FUT
Page 20: ELMOS NETWORKS YOUR CAR EFFECTIVELY
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Page 27 and 28: GROUP STATUS REPORT FINANCIAL STATE
Page 34 and 35: ELMOS ASSISTS YOUR DRIVING At night
Page 36 and 37: ELMOS ASSISTS YOUR DRIVING Innovati
Page 44: ELMOS CONNECTS ELECTRONICS WITH MEC
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GROUP STATUS REPORT FINANCIAL STATE
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FINANCIAL CALENDAR Press conference
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ANNUAL REPORT 2004 - ELMOS Semiconductor AG

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