Prudential Asia Prudential Asia

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Our Hong Kong Story: OverviewAPE: 2005‐9 CAGRFirst mover advantage on multi-distribution platformMarket<strong>Prudential</strong>+10% +17%MarketPruRetained market leading gposition with atruly multi-distribution platformAgency #2 agency force (5,000) #1 in new recruits#1 in productivity60% of total new businessBancassurancefirst to form a strategic alliance withSCB in 1998, renewed in 2008pioneer of insurance specialist modelnearly 40% of total new business68
Our Hong Kong Story : BancassuranceUnique insurance specialist model driving long term value for both partners9 M 10 APE Growth: +27%9 M 10 NBP Growth: +56%2008 2009 2010Insurance Specialists• PRU staff in-branch• Focus on recurring premium savings andprotection products• Weathered the 2008 financial crisis well -back to pre-crisis levels within monthsTransformation• Collaborated with bank to build bank-ownedinsurance specialists ahead of regulatorychanges• Fast ramp up leading to a more profitableproduct mix compared to pre-crisis level69
Page 3 and 4:
Orderly Development of Asia’s Sav
Page 6 and 7:
Prudential’s Asia StrategyDeliver
Page 8 and 9:
Executing the Strategy: Expanding B
Page 10 and 11:
Executing the Strategy: DisciplineE
Page 12 and 13:
Executing the Strategy: DisciplineO
Page 14 and 15:
Delivery: Funds Business - Scale an
Page 16 and 17:
Agenda• Delivering Shareholder Va
Page 18 and 19: Delivering Shareholder ValueAdrian
Page 20 and 21: Agenda• Scale of business• Conv
Page 22 and 23: Increasing diversification of our L
Page 24 and 25: Expected conversion of in-force boo
Page 26 and 27: Life IFRS Operating Profit - By mar
Page 28 and 29: Life IFRS Operating Profit - robust
Page 30 and 31: Cash and Capital Management• As a
Page 32 and 33: Free surplus invested in new busine
Page 34 and 35: Historic Net Cash Remittances to th
Page 36 and 37: PCA Funds :Business UpdateGraham Ma
Page 38 and 39: PCA Funds Business OverviewWe have
Page 40 and 41: Drivers of Profitability: 1) AUM Gr
Page 42 and 43: Drivers of Profitability: 3) Cost M
Page 44 and 45: Contents• Shape of the Business
Page 46 and 47: PCA Funds Competitive RankingLeadin
Page 48 and 49: Competitive Ranking : Total Assets
Page 50 and 51: Offshore Funds Market PotentialSign
Page 52 and 53: Strategic Initiative 1: Institution
Page 54 and 55: Strategic Initiative 3: ChinaCITIC-
Page 56 and 57: Conclusion• We have built a subst
Page 58 and 59: Insurance Update - Agenda• Our Pl
Page 60 and 61: Our Platform: proven delivery track
Page 62 and 63: Insurance Update - Agenda• Our Pl
Page 64 and 65: Partnerships: leverage strengths to
Page 66 and 67: Protecting long term valueOperating
Page 70 and 71: Our Hong Kong Story: AgencyBuild an
Page 72 and 73: Our Indonesia Story: OverviewMarket
Page 74 and 75: Our Indonesia Story: Staying AheadS
Page 76 and 77: Our Malaysia Story: OverviewAcceler
Page 78 and 79: Our Malaysia Story: Product Innovat
Page 80 and 81: Market leadership - well positioned
Page 82: Summary• Asia is the fastest grow
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Prudential Asia Prudential Asia

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