Prudential Asia Prudential Asia

Our Indonesia Story: Staying AheadSustain market leadership through scale and qualityDistribution ManagementPersistency ManagementAgency – building and expanding ‘core’ agency• Recruitment selection tools; on-boarding and rookies activation• Professional Development professional certification program in collaboration withUniversity of Indonesia• Strong correlation between persistency and paymentmethod; direct debit and credit cards tend to be stickier• Implemented initiatives to drive non-cash payments; alignto agency compensation leader development programs and succession • Positive result with non-cash increasing to 40% (fromplanning14%)• Invest in Technology mobile activity management CPD requirementsBancassurance –• Building on recently signed partnerships• Continue to source new strategic partners74