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making-sense-of-change-management

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The applicationsnew way <strong>of</strong> doing things. How will the proposed <strong>change</strong>s benefit stakeholders?Will customers, partners, staff and suppliers really feel a positivedifference? If some parties are going to lose out, how will youhandle this?Remember that the how is as important as the whatCulture is about the way you do things around the organization. So ifyour organization has a set <strong>of</strong> core values, and <strong>of</strong> course it does explicitlyor implicitly, then you need to be managing the cultural <strong>change</strong> in linewith these values. If you say one thing but do another then you might aswell give up now. For instance, a stated value <strong>of</strong> ‘integrity’ is ratherhollow if senior managers do not keep their promises, or fail to explainwhy the plan has <strong>change</strong>d.Build on the old, and step into the newIf you want to shift the organization from one way <strong>of</strong> doing things to anew way <strong>of</strong> doing things then you will need to see and do things from avariety <strong>of</strong> perspectives. Any current culture, like any person, will havepositive and negative features. You will need to retain and build on thecurrent strengths and ensure that you do not throw the baby out with thebathwater. You will also need to start right now in modelling aspects <strong>of</strong>the new culture – if you want a coaching culture then start coaching; ifyou want people to be empowered then start empowering! Now is alsothe opportunity to step outside <strong>of</strong> the bubble that you’re in. No one ever<strong>change</strong>d a culture by simply drawing up plans and listing requiredbehaviours, so now is the time to be creative, do things in different waysand learn from people outside <strong>of</strong> the system.Generate enabling mechanismsIt is important to generate enabling mechanisms such as reward systemsand planning and performance <strong>management</strong> systems that support theobjectives and preferred behaviours <strong>of</strong> the new culture. For example, thismeans ensuring that teams have clear objectives that are closely alignedto organizational objectives.260

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