Dynamic Copywriting

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Dynamic And Influential Copywriting: Learn How To Write Sale Copy That SellsDYNAMIC ANDINFLUENTIALCOPYWRITINGLearn How To WriteSales Copy That Sells2
Dynamic And Influential Copywriting: Learn How To Write Sale Copy That SellsTABLE OF CONTENTSCHAPTER 1: COMMUNICATION IS EVERYTHING..... 6IDENTIFYING YOUR AUDIENCE IS POWER! ................ 8THE TOOLS TO START MARKETING.............................. 9MORE ON IDENTIFYING YOUR AUDIENCE ................. 11FINDING YOUR AUDIENCE ........................................ 13WHY WORDS STILL MAKE A DIFFERENCE ................. 14CHAPTER 2: INTRODUCTION TO COPYWRITING .. 16HOW COPYWRITING CAME ABOUT............................ 17HOW COPYWRITING IS INFLUENCING YOUR LIFERIGHT NOW .............................................................. 19SELLING THE BENEFITS ............................................ 20Getting Started ....................................................20Ready to Write Your E-Mail ....................................21The Closing or Call to Action ..................................23CHAPTER 3: IT’S NOT ALL ABOUT SALES.............. 25RELATIONSHIP MARKETING ..................................... 25YOUR CUSTOMER LIFECYCLE OF NEEDS AND WANTS 27RECOGNIZING WHAT THE CUSTOMER WILL RESPONDTO ............................................................................. 28CHAPTER 4: CREATING SALES COPY THAT WORKS:PART I ................................................................. 31IDENTIFYING THE CUSTOMER’S NEEDS .................... 31ADDRESSING CUSTOMER NEEDS............................... 33CHAPTER 5: PSYCHOLOGICAL TECHNIQUES TOMAKE UP THEIR MIND.......................................... 34LEARNING HOW THE MIND WORKS CAN WORK FORYOU .......................................................................... 34REPETITION.........................................................37Other Techniques That Work Every Time .................41CHAPTER 6: CREATING SALES COPY THAT WORKS:PART II ................................................................ 44AND NOW, SOME BAD COPY...................................... 44DISSECTING THE COPY OR BURYING IT FOR GOOD .. 45SAMPLES OF GOOD SALES COPY ............................... 48CHAPTER 7: SURE FIRE WAYS TO GET THEIRATTENTION .......................................................... 523
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Dynamic Copywriting

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