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ASHESI UNIVERSITY COLLEGE - Ashesi Institutional Repository ...

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1.6 Significance of studyIndustrialization through globalisation appears to be the new frontierin Ghana, enabling growth and development and creating a vast amount ofemployment. Ghana‟s consistent growth rate since the 1980s has laid thefoundation for social stability and international credibility which increases thedesire of foreign investors to invest (Ghana High Commission, 2011). Withan increase in the number of foreign investors and foreign countriesestablishing companies in Ghana, there is also the increase of foreign andtherefore, multi-cultural labour in Ghana also. Although cross-culturaldilemmas are not a new phenomenon and studies have been carried outaround this topic for years, no such study has been done on the effects inGhana. Ghanaians have such a rich and conspicuous culture, that it must beexpected that some communication problems may arise within internationalsettings and corporations having to interact with other cultures.Effective communication is necessary for effective work. With theinflux of foreign labour, it is necessary to deduce the ways in which thechallenges caused by cross-cultural management can be solved or at leastreduced. This study sought to achieve this. The study may also help to guideorganisations to adjust to the cultural differences and take a step towardscombating cross-cultural issues in communication.8

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