ASHESI UNIVERSITY COLLEGE - Ashesi Institutional Repository ...

Mesopotamia 1in ancient times. From Roman and Persian conquests toconflicts that appeared around the Age of Exploration and Colonialism in the1500s through to the 1800s, cross-cultural clashes can be seen (AlissaKinney, 2011).In a quest to become an industrialized nation with reduceddependency on foreign imports, Ghana has exposed its markets to massglobalization. This is evidenced by the number of international corporationsthat have sprung up and are presently operating in Ghana. Such corporationsinclude MTN, Vodafone, Newmont Gold Ghana, Gold Fields Ghana, EquityAssurance, and Zenith Bank Ghana. The existence of these companies inGhana presents significant benefits both to the development of the nationand also the general progress of the companies themselves.These international corporations undoubtedly foresee a number ofbenefits from expanding their business overseas. These corporations takeadvantage of the need of the country to grow industrially and also exploit therelatively cheap labour that is available. They see the opportunity to breakinto new consumer markets, build new customer loyalty and also use thenew resources within the new market to help expand. When companiesexpand overseas it also creates the opportunity for them to spread the risk ofmarket threats across borders. When a company successfully expandsoverseas, any adverse market conditions such as government overturns or1 “Mesopotamia is considered the first urban civilization, that is to say, it was the first societywhich has provided evidence of people deliberately living in close proximity to one another, withattendant social and economic structures to allow that to occur peaceably.”2