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Recommended actions to foster the adoption of Corporate Social ...

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ethical behavior or <strong>the</strong> application <strong>of</strong> internationalstandards, but <strong>the</strong>y have not been broadlydisseminated. All ac<strong>to</strong>rs –government, MDIs, civilsociety and business associations- have beenidentified as major players in <strong>the</strong> development <strong>of</strong>CSR. Regarding <strong>the</strong> CSR areas, SMEs perceive <strong>the</strong>marketplace, workplace, and environment asimportant fac<strong>to</strong>rs for <strong>the</strong>ir economic development,whereas community is not seen as an essential fac<strong>to</strong>r.The majority <strong>of</strong> SMEs in Colombia do not perceiveCSR as a competitiveness <strong>to</strong>ol for <strong>the</strong>ir company.There are, however, a number <strong>of</strong> SMEs that act assuppliers for larger domestic and international firmswhich have already recognized CSR as providing acompetitive edge in <strong>the</strong> market. IDB experts feelthat SMEs are not likely <strong>to</strong> become more engaged inCSR in <strong>the</strong> near future, because SME productivity isquite low and most <strong>of</strong> <strong>the</strong>m are merely surviving.MDIs were identified as <strong>the</strong> main ac<strong>to</strong>r forfur<strong>the</strong>ring CSR in <strong>the</strong> country, howevergovernments, business associations and MDIs canalso play important roles. Regarding <strong>the</strong> areas <strong>of</strong>CSR, SMEs perceive <strong>the</strong> marketplace andenvironment as very important for improving <strong>the</strong>ireconomic development, while workplace andcommunity are not considered very relevant.In El Salvador only a few exporting SMEs, acting assuppliers for larger firms, have recognized CSR asan important fac<strong>to</strong>r for competitiveness in <strong>the</strong>market. The majority <strong>of</strong> SMEs in <strong>the</strong> country still donot perceive CSR as a <strong>to</strong>ol <strong>to</strong> improve <strong>the</strong>ir businesscompetitiveness. However approximately half <strong>of</strong> <strong>the</strong>enterprises interviewed for this research perceiveCSR as a priority and most <strong>of</strong> <strong>the</strong>m are consciousthat society is demanding more socially andenvironmentally responsible behavior. The mainreasons why SMEs do not practice CSR are, lack <strong>of</strong>financial resources and lack <strong>of</strong> information. MDIswere identified as <strong>the</strong> main ac<strong>to</strong>r for fur<strong>the</strong>ring CSRin <strong>the</strong> country, while government, civil society andbusiness associations should get more involved as<strong>the</strong>y can also play a vital role. Regarding <strong>the</strong> areas<strong>of</strong> CSR, SMEs in El Salvador perceive <strong>the</strong>environment as <strong>the</strong> only important fac<strong>to</strong>r forimproving <strong>the</strong>ir economic development, whilemarketplace, workplace and community are notconsidered very relevant.In Mexico, <strong>the</strong> concept <strong>of</strong> CSR is quite new and<strong>the</strong>re is no knowledge about CSR among <strong>the</strong>majority <strong>of</strong> SMEs, which <strong>of</strong>ten confuse <strong>the</strong> conceptwith <strong>the</strong> terms philanthropy and ethics. Someexporting SMEs already recognize CSR as animportant fac<strong>to</strong>r <strong>to</strong> improve <strong>the</strong>ir competitiveness.There is, little integration <strong>of</strong> CSR activities betweenlarge companies and SMEs. MDIs and businessassociations were identified as <strong>the</strong> main ac<strong>to</strong>rs for<strong>foster</strong>ing CSR among SMEs, however governmentand civil society also have important roles <strong>to</strong> play.Regarding <strong>the</strong> areas <strong>of</strong> CSR, SMEs in Mexicoperceive <strong>the</strong> marketplace, community andenvironment as very important for improving <strong>the</strong>ireconomic development, while only <strong>the</strong> workplace isnot considered very relevant.SMEs in Peru show mixed behaviors, while mediumenterprises highly implement CSR activitiesregarding environment and workplace areas, microand small enterprises are more involved at <strong>the</strong>community level. MDIs <strong>to</strong>ge<strong>the</strong>r with local publicauthorities and civil society, were identified as <strong>the</strong>main ac<strong>to</strong>rs in <strong>foster</strong>ing CSR among SMEs, however<strong>the</strong> role <strong>of</strong> business associations is also veryimportant <strong>to</strong> fur<strong>the</strong>r its development. Regarding <strong>the</strong>areas <strong>of</strong> CSR, SMEs in Peru perceive <strong>the</strong> marketplaceand community as very important for improving<strong>the</strong>ir economic development, while <strong>the</strong> workplaceand environment are not considered very relevant.The new constitution in Venezuela, whichemphasizes social inclusion and access <strong>to</strong>education, may lead <strong>to</strong> an increase in responsiblepractices among SMEs. The administration <strong>of</strong>President Chavez has prioritized social policies andExecutive Summary 5

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