TACTICAL REVITALIZATION PLAN FOR DOWNTOWN ALBANY NY

More documents

Recommendations

Info

Project Approach, Scope of Work, and Deliverables • Immersion: Elements of the NBBJ team will spend several days as “beta testers” or “mystery visitor” in the Downtown and North Warehouse district making observations about socio-demographics, comfort, activity levels, and patterns of use. Team members will randomly engage in informal Q&A with front-line customer service workers in restaurants, hotels, retail shops and convenience stores asking them about recommendations on things to do and places to go or directions to get to places. Members of our team will walk the streets, attend events, shop the stores and eat in the restaurants. We will document offerings and price points, wayfinding, brand communication and other issues critical to making Downtown Albany a vibrant center for an emerging tech region. • Pecha Kucha Albany: Specifically the team wants to hear from Albany using a Pecha Kucha type-format about the assets, happenings and initiatives in Albany that can serve as the basis to build an implementation agenda. The team proposes to engage the “action teams” in the community and other active stakeholders to develop the presentation team. • Albany Visual Essay: Stakeholders and residents will create an electronic image bank of Albany that can be used to help identify core assets and opportunities. The team proposes to work with students from local higher education institutions to translate this image bank into a multimedia narrative about the Downtown and warehouse district. In addition to the team’s active listening strategy, a series of alternative analytical tools and techniques will supplement more conventional analysis. • Activity Cluster Mapping: The NBBJ team will map existing retail locations, activity centers, public amenities and other related items to generate maps to better understand connections, walk sheds and areas of activity where energy is being created that can potentially be accelerated. • Crowdsourcing Analytics: Technologies such as those like Shareabouts provide an important tool for gaining user input into a variety of urban design, transportation, parking and economic activity questions. • Test fits: The North Warehouse district offers the opportunity to be a vibrant mixed enterprise village that can house entrepreneurs, research and development operations, industrial artists, as well as differentiated residential and commercial offerings. A Test Fit process allows for greater understanding of the physical capacity of land and buildings for a variety of uses and building types. A1. Collect and Analyze Market Data Given the primary focus on developing a tactical implementation plan the team proposes to take a unique approach to the project integrating real estate analysis with an approach similar to that used for product development / product launch. We will examine the market from the perspective of potential customers (potential residents and potential businesses emerging from economic activity) by identifying their needs and desires and match them to the physical
Section 2 abilities (existing real estate, vacant land, amenities) to focus the planning and real estate programming decisions on items with the best chances for success. • Review current city housing plans/ policies • Understand existing Downtown housing market: • Who lives in Downtown now? • What is product / rents current? • Who might live in Downtown (age & employment info)? • Where do they live currently, what are those rents or sales prices? • What would it take to get those residents to move Downtown? • Real Estate Market: Assemble traditional market and demographic information as available from existing sources including market research conducted as part of ongoing industrial market analysis to determine the strength of retail, office, commercial demand and supply. • Commercial / Industrial • Review current City objectives for targeted commercial markets e.g., mixed-use, office, retail and light industrial uses. • Integrate current study of opportunities for high-tech and research/development innovation type uses or campus-type development • Analyze current impediments to mixed-use, commercial, office and retail development including zoning and land-use regulations, economic gaps and threats from regional submarkets • Identify necessary economic strategies and incentives to support suitable commercial development: particularly mixed-use development that integrates housing with other commercial uses into a vibrant district • Identify and Benchmark Competitive Communities • Work with Capitalize Albany to identify communities • Identify key metrics and points of comparison • “Teardown” analysis • Macro Socio-Economic Assessment: • Demographic and psychographic characteristics of existing population which are critical to understanding market depth of different population segments • Population trends • Emerging workforce requirements of “Tech Valley” – characteristics, types of skills and education, relative distribution of the workforce
Page 1: TACTICAL REVITALIZATION PLAN FOR DO
Page 5: NON-COLLUSIVE BIDDING CERTIFICATION
Page 9 and 10: www.nbbj.com March 7, 2013 Sarah Re
Page 11: Section 2 Project Approach, Scope o
Page 14 and 15: Project Approach, Scope of Work, an
Page 53 and 54: Team Profile, Qualifications, and E
Page 55 and 56: Section 3 Project Team Our team com
Page 57 and 58: Section 3NBBJ NBBJ Urban Design / P
Page 59 and 60: Section 3NBBJ Jacob Simons, Associa
Page 61 and 62: Section 3 NBBJ: REV Studio Profile
Page 71 and 72: Section 3 CityVisions Associates Ci
Page 73 and 74: Section 3 Ninigret Partners Kathryn
Page 75 and 76: Section 3 Nelson\Nygaard Parking an
Page 77 and 78: Washington, DC Section 3 Nelson\Nyg
Page 79 and 80: Lansdale, PA Section 3 Nelson\Nygaa
Page 81 and 82: Section 3 Nelson\Nygaard Jason Schr
Page 83 and 84:
Section 3 Stoss Landscape Urbanism
Page 85 and 86:
Page 87 and 88:
Page 89 and 90:
Page 91 and 92:
Section 3 Buro Happold Buro Happold
Page 93 and 94:
Section 3 Buro Happold East River R
Page 95 and 96:
Section 3 Buro Happold St. Petersbu
Page 97 and 98:
Section 3 Buro Happold David Koysma
Page 99:
Section 4 Reference and Quality of
Page 102 and 103:
Reference and Quality of Performanc
Page 105:
Section 5 MWBE and Local Participat
Page 109:
Section 6 Cost Proposal
Page 112:
One Beacon Street · Suite 5200 Bos
show all

TACTICAL REVITALIZATION PLAN FOR DOWNTOWN ALBANY NY

Create successful ePaper yourself

Delete template?

Save as template?