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True-Sport-Report

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<strong>Sport</strong> in the United States<br />

Approximately 162 million U.S. adults (more than three-fifths) have<br />

some relationship to sport-related activities.<br />

About 3.6 million people who volunteer in this country say their main<br />

volunteer activity is coaching, refereeing, or supervising a sports team.<br />

The number of youth involved in organized sports in the United States<br />

is estimated to be more than 50 million.<br />

Nonprofit, nonschool, youth sport organizations collect $5 billion<br />

a year.<br />

Americans overwhelmingly believe that sport can and should be a<br />

positive force in teaching our youth the values of honesty, fair play,<br />

respect for others, teamwork, and self-discipline.<br />

Studies have shown that children and youth participating in sport,<br />

compared with those who do not, exhibit greater academic success,<br />

greater personal confidence and self-esteem, stronger peer relationships,<br />

greater family attachments, more restraint in avoiding risky behavior,<br />

and greater involvement in volunteer work.<br />

Nearly 90 percent of Americans believe that well-known athletes have<br />

a responsibility to be positive role models for young people.<br />

Across a variety of audiences, coaches are believed to be the number<br />

one positive influence on today’s youth involved in sport.<br />

Almost two-thirds of U.S. adults believe that sport overemphasizes the<br />

importance of winning.

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