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True-Sport-Report

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must-play rules, using smaller playing fields, or<br />

marking “buddies” to guard in a basketball game.<br />

These little prods and gifts to children allow them<br />

to enjoy the game, master skills, and develop a task<br />

orientation to sport.<br />

In the long run, these investments in building a<br />

desire for intrinsic rewards are more likely to lead to<br />

ethical and appropriate behavior on and off the field.<br />

For example, Chantal et al. 192 looked at anabolic<br />

steroids users in sport. They found that athletes<br />

who use anabolic steroids were less self-determined<br />

in their motivation (i.e., they felt more pressure<br />

to obtain external rewards or avoid punishment)<br />

and displayed weaker sportsmanlike orientations.<br />

In addition, they were perceived as more likely<br />

to engage in reactive aggression (i.e., intent to<br />

injure one’s opponent versus merely hinder his<br />

performance).<br />

The Price of Winning at Any Cost<br />

Increased pressure to win comes from all parties—<br />

coaches, parents, institutional leadership, communities,<br />

and peers. Yet a 2004 Harris Interactive Survey 169<br />

of 18-year-olds involved in organized sport found<br />

that 63 percent of respondents said they would<br />

rather be on an a team that loses most of its games<br />

but allows them to play most of the time rather than<br />

on a winning team where they sit on the bench.<br />

As early as 1969, Webb 193 noted that as athletes<br />

age, their attitude toward their sport tends to professionalize—that<br />

is, they pay less attention to equity<br />

and fairness in sport and place a greater focus on<br />

winning. It is not surprising, then, that athletes<br />

become increasingly motivated by competition and<br />

victory 190 and become more accepting of irregular<br />

and aggressive behaviors in competitive sport. 194,195<br />

Greer and Stewart 196 have observed that children cite<br />

If you make every game<br />

a life-and-death thing,<br />

you’re going to have .<br />

problems. You’ll be .<br />

dead a lot.<br />

Dean Smith, Coach.<br />

University of North Carolina .<br />

Men’s Basketball<br />

73

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