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Diversity

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<strong>Diversity</strong><br />

41<br />

Thoughts on diversity...<br />

Padraig McManus, Chair of eir and member of Council<br />

at Chartered Accountants Ireland.<br />

Be aware, and deliver on theory<br />

The main obstacle to raising awareness<br />

of diversity is the failure to understand<br />

what it means. In my experience,<br />

diversity has expanded to cover a range<br />

of differences that were not evident<br />

in this country as recently as 15 years<br />

ago. Ireland has become a multicultural<br />

society, prompting the need for<br />

businesses and individuals to reassess<br />

their understanding of diversity and<br />

their capacity to embrace change.<br />

While everyone is individually<br />

responsible, the lead must come from<br />

management. Management teams need<br />

to send clear signals to their employees<br />

and business partners that they welcome<br />

and promote diversity in all its forms.<br />

When it comes to gender equality in<br />

particular, in an ideal world it would be<br />

self-regulating. Even though progress<br />

has been made, quotas are required to<br />

achieve a balance – but they are not<br />

required in perpetuity. If gender balance<br />

is implemented we will find that, over<br />

a relatively short period of time, it will<br />

become self-sustaining.<br />

Position your firm<br />

as a talent magnet<br />

Attracting difference and fostering a<br />

culture that embraces talent diversity<br />

is critical for organisations looking<br />

to gain competitive advantage, foster<br />

innovation and be a talent magnet to<br />

the modern workforce. In PwC’s most<br />

recent Global CEO Survey, CEOs cite<br />

challenges in finding and recruiting<br />

uniquely human capabilities such as<br />

adaptability, collaboration, creativity and<br />

empathy – all skills at the centre of being<br />

an inclusive professional. The ability<br />

to foster inclusiveness and manage<br />

difference will only become more<br />

important for both businesses and talent.<br />

Good practice and<br />

sound business<br />

The promotion of equality of<br />

opportunity and recognition of<br />

diversity in the workplace is not<br />

only good management practice; it<br />

also makes sound business sense.<br />

Valuing the full range of talents<br />

and perspectives of our people<br />

ensures that organisations have a<br />

breadth of viewpoints, experiences<br />

and intellectual skills needed to<br />

succeed within an evolving working<br />

environment and marketplace.<br />

This in turn will lead to increased<br />

innovation, engagement, customer<br />

service and competitive advantage.<br />

Quotas may be a<br />

necessary evil<br />

I’m sure there are still some people out<br />

there who haven’t been convinced by<br />

the business case of having a diverse<br />

leadership and workforce, but they are<br />

the minority at this stage. Until we see<br />

more females on boards and at senior<br />

level, however, we won’t be able to<br />

inspire the next generation. This may<br />

support the argument for quotas in the<br />

short-term until we get a decent pipeline<br />

for the next generation. We also need to<br />

ensure our workplaces are supportive<br />

of a balanced work-life regime. It’s<br />

important that workplaces allow people<br />

to work and have an outside life.<br />

Aoife Flood is Senior Manager of the Global <strong>Diversity</strong><br />

& Inclusion programme at PwC International.<br />

Keith Scott FCA is Business Performance Manager at<br />

Northern Ireland Water.<br />

Louise Kelly FCA is Audit Partner at Grant Thornton in<br />

Northern Ireland.<br />

www.accountancyireland.ie

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