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Climate Action 2009-2010

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BUSINESS & FINANCE<br />

Eco Streets at a glance<br />

} Job creation<br />

} Green workforce development<br />

} Behavioural change<br />

} Carbon reduction<br />

} Cost savings for households<br />

} Knowledge transfer<br />

} Sustainable legacy<br />

} Community involvement<br />

OFFSETTING & REDUCTION 56<br />

Stopping deforestation is crucial.<br />

the tropical rainforest belt regulates the world’s weather<br />

systems – so stopping deforestation is crucial.<br />

Cool Earth currently has projects in Peru, Brazil and<br />

Ecuador – with new sites in development. The project<br />

areas have been specifically chosen because they are of<br />

high strategic value for a number of reasons:<br />

1. They are located at the frontier of destruction, where<br />

rainforest is immediately threatened by human<br />

activities like logging and cattle ranching.<br />

2. Either their location or their conservation acts as a<br />

protective blockade for tens of thousands of acres<br />

of forest behind them, ensuring our sponsors are<br />

protecting far more than their own acres.<br />

3. They are mature rainforests with uniquely high<br />

levels of biodiversity reflecting thousands of years of<br />

undisturbed growth, wildlife and species.<br />

Alternatives to carbon offsetting like the Community<br />

Carbon Fund and Cool Earth are becoming increasingly<br />

popular as catalysts for change. They also address areas<br />

that offsetting does not currently affect on a large scale<br />

– behavioural change and energy efficiency in local<br />

communities, and the protection of the rainforest.<br />

Planet Positive hopes that a fair global deal based on<br />

climate change science is agreed at Copenhagen. But<br />

politicians and governments can only create the correct<br />

frameworks to harness and inspire the people’s creativity<br />

and increase their knowledge – the rest is up to us in our<br />

own communities. Projects that aim to make a change<br />

by engaging people directly in climate change mitigation,<br />

whether it be through a donation for the protection of<br />

rainforest, or through volunteering to support your<br />

neighbours’ carbon footprint reduction, have a major<br />

part to play in inspiring and empowering people around<br />

the world to build a better future.<br />

FUNDING<br />

Eco Streets is drawing together funding from government<br />

agencies, corporations and charitable organisations,<br />

as well as from users of the Planet Positive mark, who<br />

can donate funds to the development of their local<br />

Eco Streets. If you would like to start Eco Streets in your<br />

area, or know an organisation that would be interested<br />

partnering to develop a local scheme, please get in<br />

touch.<br />

2020 Vision<br />

Planet Positive’s 2020 Vision<br />

campaign works hand-in hand<br />

with Eco Streets initiative to<br />

provide an inspiring view of<br />

a more sustainable world in<br />

2020. Planet Positive is collecting positive visions of a<br />

low-carbon world from well-known environmentalists,<br />

politicians, corporate leaders and celebrities on the<br />

Planet Positive website. Anyone around the world<br />

can upload their own vision in words, images, or film.<br />

Please go to www.planet-positive.org to contribute<br />

yours!<br />

Author<br />

Christina Wood has an MSc in environmental policy<br />

and regulation from the London School of Economics<br />

and experience in developing protocols in carbon<br />

management. She liaises with the network of Planet<br />

Positive accredited consultancies, is developing<br />

a national network of carbon auditors and works<br />

with a Technical Committee to maintain the Planet<br />

Positive Protocol at best practice.<br />

Organisation<br />

The Planet Positive Foundation is a not-for-profit<br />

organisation focused on inspiring action on climate<br />

change and supporting people to reduce their<br />

environmental impact. The Planet Positive mark<br />

symbolizes a commitment to ongoing reduction in<br />

carbon emissions, and can be applied to a business,<br />

event, person or product. Backed up by a best<br />

practice protocol in carbon management, the mark<br />

has been tried and tested by over 50 companies in the<br />

UK. Planet Positive is also a movement for a better<br />

way of living. Through a series of campaigns and<br />

programmes such as the Eco Streets and the 2020<br />

Vision Campaign, Planet Positive will be reaching<br />

out to the individuals to support them in living<br />

more sustainably and adopting an optimistic, active<br />

approach to climate change.<br />

Enquiries<br />

Christina Wood<br />

Policy Development<br />

Planet Positive<br />

70 Cowcross Street<br />

London EC1M 6EL<br />

United Kingdom<br />

Tel: +44 20 7250 1551<br />

Fax: +44 20 7250 1552<br />

Email: christina@planet-positive.org<br />

Website: www.planet-positive.org<br />

VISIT: WWW.CLIMATEACTIONPROGRAMME.ORG

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