Climate Action 2014-2015

GIST ADVISORY: SUSTAINABILITY CONSULTANTS
AND WORLD-LEADING PROVIDERS OF HOLISTIC
PERFORMANCE METRICS
Executive Training Program: Creating Innovation, Mitigating Risk, Driving Sustainability:
through consumers, firms and society
Business today is exposed to more
risk and more competition than ever
before, making profit margins more
difficult to make and easier to lose.
Corporate business models generate many
change-drivers, including a renewed
focus on sustainability. The resulting
entrepreneurial activity is driving the
need for the profitable provision of
goods and services while contributing to
ecological health and societal welfare. Few
managers feel comfortable navigating this
‘brave new world’ – and GIST Advisory’s
Executive Training Programs are designed
to equip them to do so.
COURSE DETAILS
5-7 June 2015: US$5,000 (the
programme fee covers tuition, books,
case materials, accommodation and
meals). Course location: client premises,
or near Geneva, Switzerland. Maximum
20-25 participants per course.
COURSE INSTRUCTORS
Pavan Sukhdev, Study Leader, TEEB;
author of Corporation 2020; UNEP
Goodwill Ambassador; Director and
CEO, GIST Advisory.
Professor Rajiv Sinha, W P Carey School
of Business, Arizona State University;
Director, GIST Advisory.
COURSE CONTENT
Our Executive Education Training
Program will cover the following topics:
Consumers, Innovation and Sustainability.
This session covers the creation and
marketing of sustainable products,
including determining consumers’
willingness to pay for sustainable product
attributes. We will also address segmenting
markets between high and low WTP
consumers and targeting them with
different versions of sustainable products
to maximise profitability and/or market
share. Issues like determining the price
premium for sustainable products,
determining magnitude of introductory
discounts for low WTP consumers to
encourage the use of sustainable products
and shaping consumers’ opinions about
sustainable new products will be discussed.
Three Action Levels for Sustainability:
Consumer, Firm, Society. Issues such
as tiered targeting for sustainability, for
example, and the links between tiers, are
covered by this session. Others include
consumer behaviour and responding
with product and service innovation;
business models, supply chains, company
policies, and CSR; transparency and
disclosure for a better society; micropolicy
reforms and ‘Corporation
2020’; and disclosing and internalising
externalities.
Creating and Measuring Social Value:
Old CSR and New CSR. This session
covers the transition from Old CSR
(Corporate Social Responsibility/Social
Programmes) to New CSR (Corporate
Sustainability Response/Transformation).
In particular we will focus on social
programmes and how to target value and
measure SROI (including case studies).
We will also discuss the Dimensions of
Social Value beyond SROI.
Value Chain Responsibility and Impact
Measurement. Life-Cycle Analyses (LCAs)
and Life-Cycle Inventories (LCIs) are
covered by this session, including how
to set scope and boundaries for these
assessments. We will discuss LCAs as
a toolkit for process and efficiency
improvement, and Environmental KPIs
and Measuring EP&L.
Preparing and Using a 4D-P&L.
This session shows how to implement
the IIRC (International Integrated
Reporting Council) framework in
management & reporting using GIST
Advisory's patented methods for
measuring and valuing human, social
and natural capital externalities, and
combining them with financial valueaddition
for a four-dimensional profit
and loss statement ("4D-P&L")
Beyond Shareholder Value. This session
covers the 4D-P&L as Stakeholder
Performance and Communicating
Stakeholder Performance.
Our Executive Education Training
Program will enable managers to:
Develop optimal marketing strategies
for sustainable products (pricing,
advertising, optimal product attributes)
Estimate profits and market share
for sustainable products both before
launch (for new products) and postlaunch
(for existing products)
Identify and evaluate social impacts
(positive and negative, driven by
business models, policies, and CSR) of
their value chains and direct operations
Design an integrated Stakeholder Report
for their firm, including a 4D-P&L
statement with all material externalities
Design appropriate internal (to Board,
CEO, and Managers) and external
communications formats to present
the above analyses.
Contact us at information@
gistadvisory.com, or visit www.
gistadvisory.com
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