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Hawkeye Business & Community Education Catalog

Continuing Education, professional development, CEUs and short term career programs.

Continuing Education, professional development, CEUs and short term career programs.

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<strong>Business</strong> & Professional Development<br />

YouTube for <strong>Business</strong> :<br />

Increase your business with YouTube, the online video site and<br />

now the second largest search engine. Discover the power<br />

of video for your organization, and how to use video as a<br />

marketing tool to reach and serve more people. Find out what<br />

types of video work best on YouTube, how other business<br />

organizations are using YouTube, how to create your own<br />

YouTube channel, and the techniques of adding captions,<br />

annotations and other extra features. YouTube can enhance your<br />

current marketing and communication strategy. After attending<br />

this course you will take back proven strategies and techniques<br />

for making YouTube work successfully for your organization.<br />

YouTube, as the second largest search engine can no longer<br />

be ignored by businesses and organizations. YouTube reaches<br />

a broad age and gender demographic and is the largest video<br />

search/discovery destination with over 35 hours of video being<br />

uploaded every minute.<br />

$245 | 34982 May 7 – Jun 1 Online / Lee<br />

$245 | 34983 Jul 2 – Jul 27 Online / Lee<br />

Career Development<br />

Accounting and Finance for Non-Financial<br />

Managers :<br />

Every successful person in the workplace utilizes financial<br />

information to aid effective decision making. Accounting<br />

and Finance for Non-Financial Managers explains the<br />

financial concepts and accounting processes used in most<br />

businesses and will provide practical techniques that will<br />

increase your effectiveness and career. Get a foundation to<br />

understand the seven steps in the accounting cycle and use<br />

financial information in decision making. Come away with the<br />

knowledge to analyze resource allocation and evaluate financial<br />

performance.<br />

$195 | 34908 Jun 4 – Jun 29 Online / DeFonteny<br />

Advanced Six Sigma Green Belt :<br />

The final course in the Six Sigma Green Belt program is<br />

the Advanced Six Sigma Greenbelt course which teaches<br />

participants to improve and control processes. Topics<br />

included in this course include hypothesis testing, design of<br />

experiments, and statistical process control. Participants will<br />

have to apply the concepts learned in the Introduction and<br />

Intermediate Six Sigma Green Belt courses. The instructor will<br />

share many handouts, spreadsheets, and web links that have<br />

tools participants will use while completing Six Sigma projects.<br />

Upon successful completion of this course, participants will be<br />

awarded certification as a Six Sigma Green Belt.<br />

$195 | 35025 Jun 4 – Jun 29 Online / Follett<br />

$195 | 35026 Aug 6 – Aug 31 Online / Follett<br />

Conflict Brings Forth Clarity [NEW!]<br />

There is value in conflict. It can even help propel an organization<br />

to success. Learn what conflict resolution is and the simple<br />

steps to engage in when a conflict appears. Work through your<br />

real-life examples to expose how we, as individuals, interpret<br />

and respond to conflict differently based on our natural<br />

tendencies and personalities. You’ll develop an individual action<br />

plan to begin using the newly exposed conflict resolution<br />

skills; providing take-away tools you can begin implementing<br />

immediately upon your return to work!<br />

$75<br />

|<br />

32875 Aug 16 Th 8:30am–11am / 1 session<br />

Salz<br />

Main Campus - Buchanan Hall<br />

Designing Successful Webinars :<br />

Webinars are a hot new meeting format that save money and<br />

reach more people than in-person meetings. Use them for<br />

customer education, staff meetings and training, presentations,<br />

virtual seminars and much more. The technology is simple, but<br />

good webinar presentation techniques are critical. Discover the<br />

power of successful webinars for your business organization.<br />

Then learn the four key strategies to make your webinars more<br />

successful. Acquire techniques and tips that will make your<br />

webinars winners with your audiences.<br />

$195 | 34885 May 7 – Jun 1 Online / Draves<br />

$195 | 34886 Jul 2 – Jul 27 Online / Draves<br />

I Can’t Remember a Thing! [NEW!]<br />

Having a good memory is important for any job, and we all<br />

know that memory becomes less sharp as we age. What we<br />

do not all know is how memory works—the different types of<br />

memory, how memories become embedded, or how memory<br />

retrieval works. Learn about the mystery of memory and how it<br />

is related inextricably to listening skills. Gain strategies, tips, and<br />

techniques to help increase and improve your listening skills, as<br />

well as sharpen your memory.<br />

$75<br />

|<br />

32873 Jun 21 Th 8:30am–11am / 1 session<br />

O’Connor Main Campus - Buchanan Hall<br />

Integrating Social Media Into Your<br />

Organization :<br />

Take away a practical strategy and techniques for implementing<br />

social media for your organization or business. Learn how to<br />

create your own private social media using Ning, work socially<br />

using Google Docs and calendars, and move your website to<br />

an interactive Web 2.0 site. Then your instructor will help you<br />

choose which social media tools are right for your situation, and<br />

then integrate them into your website to develop a social media<br />

strategy for your organization. Find out what you can be doing,<br />

what you should be doing, and take back a plan to integrate<br />

social media into your communication and marketing.<br />

Optional: 1.0 graduate credit from University of South Dakota is<br />

available for $40 per credit, paid separately.<br />

$195 | 34875 Jun 4 – Jun 29 Online / Selke<br />

$195 | 34876 Aug 6 – Aug 31 Online / Selke<br />

24 | <strong>Hawkeye</strong> <strong>Business</strong> & <strong>Community</strong> <strong>Education</strong> | May – Aug 2018 | www.hawkeyecollege.edu/ce | 319-296-4290

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