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But motion pictures were increasingly being shot on location<br />

in places far from Hollywood and New York, with the growing<br />

independent film movement leading the way.<br />

A prime motivation for this trend was the desire to use<br />

cheaper, non-union crews. President Di Tolla sought to nip<br />

this looming problem in the bud. He chartered several new<br />

Studio Mechanics Locals in the late 1980s and early 1990s.<br />

The International began to assist these local unions with vigorous<br />

organizing efforts. Then-International Representatives<br />

Matthew Loeb and Scott Harbinson led several successful organizing<br />

efforts in the Carolinas in the early 1990s, which ultimately<br />

led to the chartering of Studio Mechanics Local 491<br />

in 1994.<br />

The <strong>IATSE</strong> chartered Local 494 in Puerto Rico, representing<br />

studio mechanics, audio visual, motion picture and stagecraft<br />

employees. Previously ignored, this relatively young Local’s<br />

members are covered by the Area Standards Agreements in the<br />

Motion Picture industry and the Commercial Production Agreement.<br />

Additional Locals were chartered and existing Studio Mechanic<br />

Locals were invigorated. This built great momentum, but<br />

more needed to be done.<br />

At the 1995 Biennial Convention, delegates voted to adopt<br />

Article 19, Section 31 in the <strong>IATSE</strong> Constitution and Bylaws. The<br />

article directed that outside of the production cities, no local<br />

union was to bargain with an Employer before contacting the<br />

International. Prior to this, producers would attempt to eliminate<br />

the International from the bargaining process and to pit<br />

one local union against the others in areas outside of the major<br />

production cities. The adoption of this new section in the IA<br />

Constitution was a watershed moment that prevented employers<br />

from pursuing divide and conquer tactics. That went a long way<br />

toward achieving the tremendous growth, strength and industry<br />

stability that members enjoy today.<br />

EXPANDING THE PINK CONTRACT<br />

Throughout the 1990s, the Pink Contract continued to grow,<br />

covering special events, television productions, and newly organized<br />

low-budget legitimate theater productions — and as it did,<br />

it became a valuable tool for organizing.<br />

In particular, <strong>IATSE</strong> implemented a policy of negotiating<br />

“Modified” Pink Contracts in order to organize previously<br />

non-union traveling theatre attractions, starting with State Fair<br />

in October 1997. Ever since, the Alliance has had considerable<br />

success in bringing these productions under IA contracts, and<br />

bringing qualified technicians into the <strong>IATSE</strong>.<br />

Between 1997 and 2003, <strong>IATSE</strong> organized more than onehundred<br />

productions, with contracts covering stagehands, wardrobe,<br />

and make-up and hair employees. This area had previously<br />

been ignored out of a reluctance to bargain with producers who<br />

were not members of the League of American Theatres and Producers,<br />

Inc.<br />

The Modified Pink Contract helped road crews improve<br />

their wages, working conditions and benefits, while allowing<br />

low-budget productions to continue filling a void that helps the<br />

entire road show system prosper. This also offers a valuable step<br />

for traveling crew to become members of the <strong>IATSE</strong> as they work<br />

their way up to be employees with the larger productions that<br />

operate under the standard Pink Contracts. Local unions have<br />

always been very helpful in efforts to organize these road crews,<br />

and in helping them learn the system and understand the value<br />

of unionism and the <strong>IATSE</strong>.<br />

In addition, the Canadian Pink Contract was established in<br />

1997 after many years of discussion and negotiation. It covered<br />

traveling stage, wardrobe, projection, make-up and hair employee<br />

contracts. The Canadian Pink Contract differs from the<br />

standard Pink Contract only in areas of benefits, holidays, and<br />

the grievance procedure, due to differences in Canadian law and<br />

social insurance programs.<br />

President Short and General<br />

Secretary-Treasurer Proscia<br />

with Local 494 Charter in 1997<br />

69

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