Waikato Business News September/October 2018
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
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BREAST CANCER AWARENESS<br />
WAIKATO BUSINESS NEWS <strong>September</strong>/<strong>October</strong> <strong>2018</strong> 25<br />
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The better we understand<br />
breast cancer, the better<br />
we can fight it<br />
From page 22<br />
YELLOW<br />
BUTTON<br />
The Trust uses a yellow button to symbolise<br />
holding lives together through evidence-based<br />
breast cancer research. Just as a shirt would fall<br />
apart without buttons, without the hope that our<br />
research gives, so to would the lives of thousands<br />
of women diagnosed with breast<br />
cancer. The yellow-on-black<br />
signifies light cutting through<br />
darkness.<br />
double the death rate compared<br />
with NZ European women.<br />
However, it has also shown<br />
that in practice, women with<br />
screen-detected breast cancers<br />
do very well – regardless of ethnicity<br />
or socio-economic status.<br />
This information highlights the<br />
importance of wahine having<br />
regular mammograms for better<br />
outcomes.<br />
The WBCRT uses a yellow<br />
button to symbolise holding<br />
lives together through<br />
evidence-based breast cancer<br />
research. The button logo came<br />
from the wording, “Mothers are<br />
like buttons, they hold everything<br />
together”. Many women<br />
diagnosed with breast cancer<br />
are mothers. And our Register<br />
research highlights the importance<br />
of mothers needing mammograms,<br />
just like children need<br />
their mothers.<br />
We receive minimal government<br />
funding for our vital<br />
research and are completely<br />
reliant on grants, fundraising<br />
and donations.<br />
I remain optimistic that one<br />
day there will be a cure for all<br />
breast cancers. Until then, we<br />
must never let it rest! We need<br />
your assistance to help save<br />
the lives of mothers, and also<br />
whaea, daughters, sisters and<br />
partners, workmates, friends<br />
and neighbours. Thank you for<br />
all coming today to support our<br />
<strong>Waikato</strong> breast cancer research<br />
cause and help our research<br />
team make a difference.<br />
Proud supporters of <strong>Waikato</strong> Breast Cancer Research Trust<br />
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Thames<br />
P: 07 827 8808<br />
M 027 291 2000<br />
rmcreighton@xtra.co.nz<br />
www.wigs.co.nz<br />
Te Awa, The Base, Te Rapa Rd, Hamilton<br />
Ph 07 849 2662 | www.brashop.co.nz<br />
B9890H<br />
Dr Ian Campbell- Associate Professor<br />
and Surgeon. Chair of <strong>Waikato</strong> Breast<br />
Cancer Research Trust.<br />
SCHICK IS THE PROUD SPONSOR OF THE WAIKATO BREAST CANCER TRUST PINK WALK<br />
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