Waikato Business News September/October 2018
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
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CHRISTMAS CONFERENCE AND EVENTS<br />
Tourism New Zealand<br />
boosting regions<br />
through science<br />
WAIKATO BUSINESS NEWS <strong>September</strong>/<strong>October</strong> <strong>2018</strong> 39<br />
New Zealand has some of the world’s<br />
leading scientific minds, and with the help<br />
of Tourism New Zealand, their international<br />
counterparts are travelling the world to<br />
hear them speak.<br />
Since 2014, Tourism New<br />
Zealand has helped New<br />
Zealand’s science community<br />
to secure 112 science-related<br />
conferences, adding $138<br />
million to the economy. Several<br />
of these conferences have<br />
never been held in the Southern<br />
Hemisphere before.<br />
Professor Craig Cary of the<br />
University of <strong>Waikato</strong> says<br />
New Zealand’s approach to<br />
conference bids ‘blitzes’ the<br />
competition. He was an integral<br />
part of the teams that recently<br />
secured the Scientific Committee<br />
on Antarctic Research<br />
Biology Symposium in Christchurch,<br />
the 8th International<br />
Conference on Polar and Alpine<br />
Microbiology in Hamilton, and<br />
the 18th International Symposium<br />
on Microbial Ecology in<br />
2020 in Auckland – three events<br />
that will bring thousands of the<br />
world’s leading researchers to<br />
New Zealand.<br />
“To secure these international<br />
conferences we really<br />
need to do more [than our<br />
Northern Hemisphere counterparts].<br />
Tourism New Zealand<br />
makes it easy – it makes us<br />
look so good. In the space of<br />
18 months we secured three<br />
major scientific conferences<br />
that have never been held in<br />
New Zealand before - that is<br />
unheard of. We couldn’t have<br />
done it without Tourism New<br />
Zealand’s assistance. The production<br />
values in the way they<br />
approach business event bids is<br />
very high, and showcases our<br />
work, our knowledge, and our<br />
regions. It’s done right,” says<br />
Professor Cary.<br />
“We anticipate registrations<br />
from more than 20 countries for<br />
the International Conference<br />
on Polar and Alpine Microbiology<br />
in Hamilton. This allows<br />
us to accentuate the profile of<br />
<strong>Waikato</strong> as a hub of science in<br />
New Zealand and showcase our<br />
region.”<br />
Tourism New Zealand has<br />
recently partnered with the<br />
Kudos Science Awards Trust,<br />
based in Hamilton, to further<br />
promote the science community<br />
and scientific business events<br />
potential in the region.<br />
Established in 2007, the<br />
Kudos Science Awards Trust<br />
is New Zealand’s sole regional<br />
scientific awards programme,<br />
recognising the achievements<br />
of <strong>Waikato</strong>’s top scientists, and<br />
supporting ongoing research.<br />
Professor Cary is a Kudos Science<br />
Awards recipient.<br />
Tourism New Zealand’s<br />
global manager business events<br />
Anna Fennessy says Hamilton<br />
is gaining an international reputation<br />
for scientific research and<br />
is the fourth largest region for<br />
business events behind Auckland,<br />
Wellington, and Christchurch<br />
(year ended June <strong>2018</strong>).<br />
“New Zealand is renowned<br />
for its scientific innovation<br />
and research and is increasingly<br />
becoming recognised as<br />
a preferred location for scientific<br />
conferences and business<br />
events with superb service and<br />
support, world-leading knowledge<br />
hubs, and one-of-a-kind<br />
locations that incorporate business<br />
facilities, culture, entertainment,<br />
and cuisine. <strong>Business</strong><br />
events bring economic benefits<br />
to a region, with delegates<br />
spending more than the average<br />
visitor and exploring the area.<br />
<strong>Business</strong> events also support<br />
our strategy to grow shoulder<br />
visitation with many of these<br />
events being held in shoulder<br />
seasons,” she says.<br />
Since 2016 Tourism New<br />
Zealand has supported 17<br />
<strong>Waikato</strong>-based international<br />
conferences through its Conference<br />
Assistance Programme<br />
and delegate marketing programmes.<br />
Nine of the 11 international<br />
conferences won were<br />
science-related (81 percent).<br />
Professor Craig Cary<br />
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Contact us now for further information<br />
Lyn MacRury<br />
Ph 07 824 8006<br />
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nga@golfwaikato.co.nz<br />
MatteBlack Catering<br />
Michele Bishop<br />
Phone 027 245 4652<br />
matteblackcatering@gmail.com<br />
Christine Armstrong, University of <strong>Waikato</strong>; Amanda Graham, Hamilton &<br />
<strong>Waikato</strong> Tourism; Jessica Vandy, Tourism New Zealand - Kudos Awards <strong>2018</strong>.
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