Boxoffice - May 2019
The Official Magazine of the National Association of Theatre Owners
The Official Magazine of the National Association of Theatre Owners
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DOMESTIC ADMISSIONS BUMP<br />
Domestic admissions rose by 5 percent in 2018, even as the average ticket price rose to $9.11 thanks to the impact of<br />
premium formats.<br />
1.60<br />
5.0<br />
ADMISSIONS (BILLIONS)<br />
ADMISSIONS (PER CAPITA)<br />
1.40<br />
1.20<br />
4.0<br />
1.00<br />
3.0<br />
0.80<br />
0.60<br />
0.40<br />
0.20<br />
1.42 1.34 1.28 1.36 1.34 1.27 1.32 1.32 1.24 1.30<br />
2.0<br />
1.0<br />
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018<br />
ATTENDANCE TRENDS<br />
Millennials represent the age group with the highest per capita attendance. Hispanic/Latino moviegoers occupy the highest<br />
per capita figures among ethnic groups.<br />
PER CAPITA BY GENDER<br />
PER CAPITA BY AGE<br />
5<br />
4<br />
3<br />
2<br />
1<br />
2.9 3.0<br />
4.9 5.1 4.7 5.1 4.4 4.3<br />
3.6 4.3<br />
2017 2018<br />
3.0 3.2 2.5 2.5<br />
3.4 3.5 3.7 4.0<br />
2017<br />
2018<br />
2017<br />
2018<br />
5<br />
4<br />
3<br />
2<br />
2–11 12–17 18–24 25–39 40–49 50–59 60+<br />
2017 2018<br />
PER CAPITA BY ETHNICITY<br />
4.5 4.7 4.3 4.5<br />
3.2 3.3 3.4 3.7<br />
4.2 4.0<br />
1<br />
FEMALE<br />
MALE<br />
white HISPANIC BLACK ASIAN OTHER<br />
MAY <strong>2019</strong><br />
123