Creative HEAD Ireland September/October 2019

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WELLA TRENDVISION HEATS SHAKE IT UP… THE WELLA TRENDVISION AWARD IRELAND HEAT AND #WELLACREATIVEREMIX IN DUBLIN WAS AN EVENT LIKE NO OTHER WITH LIVE STYLING, three catwalk shows and the chance to make hair history, hairdressers from all over the country gathered at the Intercontinental Hotel in Ballsbridge for an evening like no other. #WELLACREATIVEREMIX said goodbye to traditional hairdressing events, and hello to a dynamic, interactive experience. Scored by a live set from DJ Mona-Lxsa, guests were given the chance to watch top Wella artists work on their models before they took to the runway in three stunning presentations. The showcase gave them the chance to get up-close and personal with the techniques, take pictures and see the work that goes into creating a hair show. Akin Konizi and Jake Unger of HOB Academy presented ’80s inspired statement hair, followed by Stephen Aiken from Conroy Hair, who brought Parisian chic to the proceedings. The Wella Professionals Style Council, in collaboration with Bruce Masefield of Bruce Masefield Hair, looked to classic ’90s Calvin Klein campaigns and created textured, wearable hair. Social media star and host James Kavanagh welcomed the Wella TrendVision models to the stage, who were then joined by the hairdressers behind the looks, and the audience was given the opportunity to ask questions before the winners were revealed. The 14 Irish winners from four categories will experience mentoring with some of Wella’s hair icons before they compete at the TrendVision Award UK & Ireland Final, held on 30 September at The Roundhouse in Camden, London. The winners of the two international categories: Color Artist of the Year and Creative Artist of the Year, will then go on to the International TrendVision Award Creative Retreat, taking place in Seville in 2020. Additionally, 10 gold winners of the Male Grooming and Runway from across the world will be chosen to join the Creative Retreat. 14 CREATIVE HEAD IRELAND
THE IRELAND TRENDVISION AWARD HEAT WINNERS CREATIVE ARTIST Nikita Purdy Crow Street Collective Vitor Pessoa independent Denise Phillips Pelo Hairdressing Leandro Santana Santos Decode Hair by Leandro Zara McIntyre House of Colour Adam Loughnane Hill Aviary Lane COLOR ARTIST Dean Monks The Hive Clare Kenny independent Niamh Coleman Niall Colgan Hairdressing Olivia O’Keeffe Pelo Hairdressing Ciara Murphy Red Apple Hairdressing Lorraine Ann Savage L.A Hair RUNWAY Eve Leva Markova BUUHUU Hair and Blonde Specialist MALE GROOMING Richard Gorman Richard Michaels Hair Design CREATIVE HEAD IRELAND 15
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Creative HEAD Ireland September/October 2019

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