BLUSH Winter 2019

BLUSH | BEAUTY
A recent survey by CRUK stated
that 78% of people with cancer
have unmet emotional needs.
Organisations that support people
with cancer are recognising more
and more that the needs of cancer
patients are more complex than
the medical ones being addressed.
It is widely recognised that how
you feel about your appearance
is linked to your confidence and
self-esteem. Psychologists call this
‘appearance-contingent self-worth’
and ‘appearance self-esteem’.
LGFB know from their substantial
research that the beneficiaries of
their service feel more confident after
attending a workshop and for 96%
of people surveyed this confidence
had remained three months later.
‘The whole experience was
relaxing and informative.
Everyone at the session was
given time and advice regarding
their individual concerns. I am
so grateful to those wonderful
ladies and the volunteers who
gave up their time to help, advise
and support me when I was
struggling. Thank you.’ LGFB
Beneficiary
‘I learnt so much at the session.
The psychological impact of
cancer is largely unaddressed
and learning to apply my makeup
properly made me feel more
feminine, like my old self and
was a real confidence booster.
Just what I needed.’ LGFB
Beneficiary
‘I’ve not worn make-up for years
but since attending the session
I put the full works on every
morning. I feel so confident
in my appearance that I have
stopped wearing a wig or scarf.
What a massive difference your
session has made, I feel so much
better.’ LGFB Beneficiary
Since launching in the UK, LGFB
has helped over 170,000 people
and this service is delivered by
an army of over 2,600 volunteer
beauty consultants.
As a non-government funded
independent charity, Look Good Feel
Better rely entirely on the generosity
of individual and corporate
supporters. If you would like to get
involved visit lookgoodfeelbetter.
co.uk, or text LOOKGOOD5 to
donate £5 or FEELBETTER10 to
donate £10 to 70085
It is about so much more than
make-up.
34 BLUSH | WINTER 2019 sevenstarmedia.co.uk