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72 STYLE | wellbeing<br />

It’s also important to allow<br />

your teen to have adequate<br />

personal freedom and<br />

autonomy to explore and<br />

experience what is truly most<br />

meaningful to them<br />

As a parent, it can be challenging to watch your teen<br />

be uninspired, bored and unfulfilled during possibly<br />

the most opportune, and potentially the most promising<br />

and most energetic days of their lives. As Irish playwright,<br />

George Bernard Shaw, once pronounced, “Youth is<br />

the most beautiful thing in this world – and what a pity<br />

that it has to be wasted on children!” He may well have<br />

been speaking for every parent of a listless, uninterested,<br />

uncommunicative and uninspired teenager.<br />

This is a common issue parents of teenagers face, and<br />

often well-intentioned parents will try to fruitlessly change<br />

the situation through strict discipline and force. Yet,<br />

attempting to inspire your teen by autocratically telling<br />

them what they must or must not do only results in them<br />

becoming hesitant, frustrated, defiant or more likely to<br />

procrastinate. This is because whatever they are being told<br />

to do is not linked to, or congruent with, what they feel is<br />

currently most important to them<br />

– their highest values.<br />

Whatever is highest on your teenager’s list of values is<br />

what they spontaneously would love to do or fulfil. Their<br />

highest values are not right or wrong, they are simply what<br />

is most important to them at the time, or at least at that<br />

moment. Values are evolving, and months or years later<br />

these values will probably transform. This list is what they<br />

identify themselves by at that moment.<br />

Like when selling a product, service or idea to a<br />

customer, the customer is not wrong for having their top<br />

three highest values or dominant buying motives – they are<br />

simply unique themselves. They deserve to be respected<br />

for whatever these values are. When you care enough to<br />

discover and confirm what their highest values are (their<br />

dominant buying motives) and then communicate what you<br />

would love to sell them (ideas or responsibilities) in terms<br />

of their highest values, you more effectively engage them in<br />

the buying process.<br />

In the case of your teenagers, they are consumers of<br />

ideas. If you respect them as individuals and communicate<br />

what ideas or actions you would love for them to do<br />

or fulfil, you will discover that they are more responsive,<br />

receptive and flexible than first labelled. When you help<br />

your teenagers achieve what they would love, they are<br />

more receptive to doing what you would love.<br />

Like all of us, teenagers want to be loved and appreciated<br />

for who they are and not necessarily what we want to make<br />

them. Who they feel they are in each moment is a reflection

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