Creative HEAD UK July 2020

Editor’s letter
46
64
BRITISH HAIRDRESSING AND BARBERING have never been
so valued and adored in the public eye as they are right now. Three
months (at least!) away from their salons, barbers and stylists means that
the public has a fresh understanding of the important role you play in the
fabric of life. You are a community advocate, a counsellor to so many, a purveyor
of self-esteem and confidence. For so long, the vast majority of the public and the
media just didn’t take this industry seriously. Well, now that they’re eager to get
back to the salon and government has seen first-hand the nation’s obsession with
hair, they’ll stop looking at it as an industry of school dropouts. Our Lockdown Liftoff
special (from page 46) celebrates salons opening once again and is packed
with the practical, from PPE to express services to help your business
recover. Yet while we mark this return we also need to face some difficult
realities. Apprentice numbers are down, Brexit threatens future
recruitment from EU countries because the Home Office deems
hairdressing as “lower skilled”, yet we have virtual queues for
services. Now is the time to harness the love and appreciation of
your craft and your place in society and ensure it helps make
a real difference.
Amanda Nottage
Editor
38
JOIN US!
Here’s to you, dear entrants,
because this is how YOU do
MWIT! Yes, thanks to you and
your exceptional effort and
awesome talent, entries to
Creative HEAD’s 2020 Most
Wanted and The It List
Awards arrived en masse.
And the wait is almost
over WIT fi nalists
will be announced online
on Wednesday 8 July.
Good luck, everybody!
Meanwhile, we’ve
revealed the shortlist for
the coveted Most Wanted
Hair Icon award, see
page 16. Congratulations
to all of our nominees.
creativeheadmag.com/events
SALON OWNERS: HAVE YOUR SAY!
TAKE PART IN OUR SKILLS AND IMMIGRATION
SURVEY AT CREATIVEHEADMAG.COM AND
YOU CAN HELP MAKE CHANGE! SEE PAGE 58
amanda@alfol.co.uk creativeheadmag.com creativeheadmagofficial
@creativeheadmag