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Jewellery World Magazine - May 2021

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Ellani Collections<br />

“For example, tungsten is ten times<br />

stronger than gold making it the<br />

perfect ring for someone who<br />

may otherwise damage their<br />

ring,” he said.<br />

“Titanium is another material<br />

that is stronger than gold and is<br />

also extremely lightweight making<br />

it a great comfortable option for<br />

people who are not used to wearing<br />

jewellery.”<br />

Artifact is a New Zealand-based jeweller who<br />

specialises in making titanium and Damascus steel<br />

rings. Director Ted Daniels shared similar sentiments<br />

as those above, stating that alternative metal jewellery is<br />

more cost-effective, and consumers like them as a point<br />

of difference. As for material qualities he said titanium is<br />

durable, harder-wearing and hypoallergenic, but conversely<br />

it is hard to work with, requires specialised equipment and<br />

skills, and manufacturers are restricted in their designs.<br />

Ellani Collections is a New South Wales-based silver and<br />

stainless steel designer jeweller and co-director Paul Hicks<br />

Ellani Collections<br />

Etrnl<br />

Time to buy Australian-made<br />

Ph: (03) 9650 5955 Fax: (03) 6950 5977<br />

Email: sales@millenniumchain.com.au<br />

Web: www.millenniumchain.com.au<br />

6th Floor, 313 Lt. Collins St.<br />

Melbourne 3000 Victoria<br />

Millennium Chain<br />

Finished Top 5 in the category of<br />

Best Selling Gold <strong>Jewellery</strong> Suppliers in<br />

Australia and NZ, as voted by retailers.<br />

millennium_chain

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