Camping Trade World – Issue 06

TOURISTIK & CARAVANING THE DETAIL
Positive mood at
Leipzig show
Despite going ahead under more stringent restrictions than have been
seen for much of 2021, the Touristik & Caravaning show in Leipzig,
Germany produced a positive result for visitors and exhibitors alike.
T
■he health of the
German camping and
caravanning industry
was once again in the spotlight
at the third ever Touristik &
Caravaning (TC) exhibition
in the eastern German city
of Leipzig. The TC show is
organised by the same team as
the CMT show in Stuttgart
and attracted an estimated
30,000 visitors over its five-day
duration. It was also one of the
first German events to go ahead
with the country’s 2G rule,
which means that only people
who are fully vaccinated against
COVID-19 or have recently
recovered from it may attend.
Visitors were also obliged to
wear facemasks throughout
the show halls. Despite these
restrictions, the show was
deemed a success by organisers
and attendees alike, and
despite the fact that it is largely
considered a consumer event, it
was also well attended by people
within the camping and leisure
vehicle industry too. Several
events, including summits,
discussions and seminars
were put on for trade visitors
with speakers from the Saxon
Tourist Marketing Association,
Saxon Tourist Association and
the Mountain Bike Tourism
Coordination Center offering
advice.
Roland Bleinroth, president
of the event’s organiser Messe
Stuttgart, said: “Touristik &
Caravaning proved once again
this year how important holidays
and travel are. Especially in
these difficult times, people
are yearning for freedom and
adventure. With TC, we were
able to offer the industry a
platform and bring supply and
demand together. It was shown
once again that real experience
and personal discussions are
irreplaceable. I would like to
thank all the participants and the
colleagues at Messe Leipzig for
the successful implementation of
the event.”
As well as receiving positive
feedback from visitors who
were desperate to plan future
holidays, the show was also
hugely successful for those
companies and brands who
decided to exhibit – there were
370 in all, and nearly all of them
reported success from a doing
business point of view.
Markus Freitag, head of sales
and marketing at Concorde
Reisemobile, commented: “After
a one-year absence it was good
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