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Camping Trade World – Issue 06

Inside issue six of Camping Trade World – THE B2B magazine for the camping, caravanning and RV industries around the world: • Scandinavian companies show power of teamwork • Inside the tent fabric tech arms race • A success in Leipzig: Touristik & Caravaning report • How to do business with the Australian market • Celebrating AL-KO's 90th anniversary • How LIONTRON could help boost your sales • Exclusive interview with Caravan Industry Association of Australia’s Stuart Lamont • We demystify SEO and teach you how to use it

Inside issue six of Camping Trade World – THE B2B magazine for the camping, caravanning and RV industries around the world:

• Scandinavian companies show power of teamwork
• Inside the tent fabric tech arms race
• A success in Leipzig: Touristik & Caravaning report
• How to do business with the Australian market
• Celebrating AL-KO's 90th anniversary
• How LIONTRON could help boost your sales
• Exclusive interview with Caravan Industry Association of Australia’s Stuart Lamont
• We demystify SEO and teach you how to use it

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COMPANY PROFILE AL-KO<br />

KEY PRODUCTS<br />

AK 161 BALL COUPLING<br />

AL-KO’s range of ball coupling<br />

connections pride themselves on being<br />

incredibly safe and reliable. One of the<br />

highlights in this series of products over<br />

the years has been the AK 161, for braked<br />

trailers of up to 2,700kg. It prevents<br />

sham locking, has improved ergonomics, better wear<br />

reduction, a soft dock as standard and optional accessories<br />

such as a pressure lock.<br />

▲ AL-KO is at the forefront of chassis technology in RVs.<br />

the AL-KO Vehicle Technology<br />

Group. “We are now very<br />

much a part of the mobility<br />

transformation.”<br />

It only took 30 years for AL-<br />

KO to open its first overseas<br />

subsidiary, albeit in nearby<br />

Austria. But this first expansion<br />

would lead the company<br />

down a path away from just<br />

being a German company, and<br />

becoming a major international<br />

player. It had added subsidiary<br />

outposts in the USA, Australia,<br />

South Africa, China and several<br />

others before one of the most<br />

significant moments in its<br />

history that would help make<br />

it truly international. In 2016<br />

AL-KO Vehicle Technology<br />

and Dexter Axle, a leading<br />

developer and manufacturer of<br />

trailer axles, brakes, and related<br />

components in North America,<br />

merged under the umbrella of<br />

DexKo Global Inc to accelerate<br />

the company’s growth. Then<br />

followed acquisitions, and<br />

plenty of them. Well-known<br />

brands such as CM Trailer<br />

Parts, E&P Hydraulics,<br />

Bankside Patterson and most<br />

recently Nordelettronica and<br />

Brink joined the stable to the<br />

point where there are now 15<br />

different international brands<br />

within this global group. These<br />

acquisitions have helped to<br />

doible the turnover of the group,<br />

with it expected to reach almost<br />

US $1 billion by the time 2021’s<br />

figures are finalised. The target<br />

is to grow that figure to $1.5<br />

billion by the year 2025, I bet<br />

Alois Kober would have laughed<br />

at you if you could go back in<br />

VARIO X CHASSIS<br />

This lightweight chassis concept allows the opportunity<br />

for caravans to have more payload due to a lighter overall<br />

weight. This innovative and robust chassis was launched to<br />

the market in partnership with Adria and is being used on<br />

the new Adria Adora with various layouts in the 2,000kg,<br />

single-axle caravan weight class.<br />

AL-KO CHASSIS<br />

In collaboration with vehicle<br />

manufacturers such as Fiat,<br />

Peugeot, Citroën, Mercedes-Benz<br />

and Volkswagen, AL-KO has near<br />

perfected the motorhome chassis. The<br />

hot-dip galvanised chassis concept<br />

in lightweight construction features a wide-track chassis<br />

with single-wheel suspension. The standard torsion bar<br />

suspension is also unique among chassis manufacturers in<br />

the leisure vehicle market.<br />

MAMMUT MANOEUVRING SYSTEM<br />

Strong yet sensitive, the AL-KO<br />

MAMMUT manoeuvring system enables<br />

smooth and precise manoeuvring of<br />

single-axle caravans up to a maximum<br />

weight of 2.5 tonnes or tandem axles up<br />

to three tonnes. Now this smart product<br />

also has a weight detection system to determine the weight<br />

within five minutes with a tolerance of less than five per cent.<br />

www.campingtradeworld.com | 37

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