Travel & Hospitality Awards - Europe 2022

Although the Dutch capital has a reputation for wild nightlife and its quirky coffeeshop culture, there’s a
lot more to this city on the water than first meets the eye.
SIGHTS AND
SOUNDS
AMSTERDAM
Fill Up on Culture
Nearly three million people visit the Rijksmuseum
every year; it’s worth joining them on your visit. You
can gawp at Rembrandt’s unfinished masterpiece The
Night Watch, then check out the biggest collection of
art and artifacts in the Netherlands, all under one roof.
That’s not all, though – the Dutch capital is home to
the CoBrA Museum of Modern Art for something a
little more contemporary.
Hit the Markets
The Dutch love shopping for a bargain, especially in
the open air. The Albert Cuyp Market is a great place
to find souvenirs in Amsterdam. It’s a pleasing assault
on all the senses where you can find anything from
delicious stroopwafels and fresh fruit and vegetables
to clothing.
Go For a Cycle
At the last count there were more than 881,000 bikes
in Amsterdam. It’s no secret that the Dutch love to
pedal around, so you should rent a bicycle
when you’re in town. Cycling is easy,
fun, and one of the best ways to see
the sights. It’s an affordable mode
of transport and a great way to
burn off breakfast!
Take a Canal Cruise
With more than 60 miles of
canals in the city alone, we
think the best way to get to
know Amsterdam is from the
deck of a Dutch barge. There’s not
only something special about seeing
Amsterdam from this angle but it’s
also a handy way to get around. Take in a
night tour to see the bright lights of the city’s most
exciting neighbourhoods.
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