Atlantic Ave Magazine September 2023

A LITTLE WYLD
How Much Fun Can You
Have In One Place – A Lot!
By Diane Feen | photos by melissa korman
You don’t have to be a fashionista to adore the Pineapple
Grove boutique with the WYLD name. The square footage
may be petite, but their fashion footprint is huge.
With clothing and gift items carefully curated from around
the world, this museum-like shop caters to anyone who
cherishes the bright side of life.
Though some of the merchandise is rooted in fantasy it is artfully
based in reality and steeped in creativity. That’s why most people call
A Little Wyld their happy place.
And for good reason.
The walls, displays, and racks that surround this whimsical shop are
filled with color, glitter, shine and common sense as their outer glory.
This panorama of good taste has its origins in owners Skye and
Amanda. They search like historians for the newest and most creative
designers whose sole purpose is to make clothing and accessories
meet life’s most fulfilling passion – Joy.
Though they started out as a children’s boutique, the demand for
clothing, home décor, novelty gift items and accessories for grownups
is now part of the merchandise mix.
They also started selling wallpaper from UK based company Milton
& King. These eclectic yet fun wall coverings create spaces that
speak volumes about the creative capabilities of wallpaper. “We have
a lot of beautiful prints available, and we’ll have a swatch book. You
can order your wallpaper with your measurements with us and pick
it up here,” said Amanda.
They also carry designer clothing and accessories from House of
Perna (co-owner Amanda’s company) that are exclusive and designworthy.
There are fun children’s party dresses, sequin and bomber
jackets with matching pants, vegan leather and metallic pieces with
grown-up design sensibility.
Megan Fabulous is one new brand A Little Wyld carries that has
wonderful designer-inspired sportswear and tie dye tops with verve
and excitement. Their Grateful Dead tie dye tank tops have lace trim
and butterfly appliques. The designers at Megan Fabulous know that
children and adults love material matter that is fabulous and colorful.
A Little Wyld also specializes in novelty hair accessories, sunglasses
and jewelry that will make you see that creativity is limitless with
spontaneous sparks of color. They have neon pink high-top sequin
and satin sneakers from Lola & The Boys.
If you’re taking a family trip, A Little Wyld (whose owners both
have children) knows that little ones need to have fun to be fun.
That’s why they have a great assortment of art supplies, games and
toys that give children the ability to become skillful artisans by just
opening a kit or box. Everything is cleverly put in one place. They
even have posters with colored pencils to make wall art to hang in
their bedroom.
“We have something for everyone. Customers say they can spend
hours here because we have so many unique things to look at,” said Skye.
Karen couldn’t agree more.
“This place is a little gem, especially when you need a gift right
before a party! This adorable shop has beautiful things and a wonderful
staff! Everything is unique and thoughtful. I needed items for
a baby shower basket and had a hard time choosing there were so
many great options.”
There are bathing suits made from plastic water bottles and clothing
and accessories in recycled material, bamboo and natural fibers.
The newness and novelty of some brands in the store are due to their
overseas origin.
For kids on the go they have basketballs in colorful prints that will
score on and off the court. Also new are retro-inspired “super cool”
Banwood Bikes and helmets. You can order them now for the holidays.
Their colorful designer-inspired accessories from emerging de-
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52 | september 2023 | www.AtlanticAveMagazine.com