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Status of Wisconsin Agriculture 2010 - Agricultural & Applied ...

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Dairy<br />

Bob Cropp (262-9483)<br />

Review <strong>of</strong> 2009<br />

<strong>Wisconsin</strong> dairy farmers had more<br />

financial stress in 2009 than in any<br />

year since the early 1970’s. Fortunately,<br />

milk prices were strong going<br />

into 2009—highest on record in 2007<br />

and second highest in 2008. But<br />

those years also brought high prices<br />

for feed and energy, which kept<br />

returns over operating costs modest.<br />

Feed and energy prices dropped<br />

some during 2009, but milk prices<br />

plunged. The <strong>Wisconsin</strong> All-Milk<br />

Price fell as much as $9.10 per hundredweight<br />

below year-earlier levels<br />

and averaged $6.82 lower January<br />

through October. Returns over feed<br />

costs reached a low <strong>of</strong> $1.71 per<br />

hundredweight for February 2009<br />

and averaged just $2.53 Januarythrough-October.<br />

Returns over feed<br />

costs had averaged $9.22 per hundredweight<br />

during 2008.<br />

This wasn’t the decade’s only bad<br />

stretch for dairy farmers—there were<br />

major price declines in 2000, 2002<br />

and 2006—but this one was different.<br />

Each <strong>of</strong> the earlier price drops<br />

were due to a relatively large<br />

increase in U.S. milk production.<br />

The 2009 plunge in milk prices was<br />

caused by a fall in demand. Production<br />

in 2009 increased just 0.4 percent<br />

for the first six months, was flat<br />

in July and fell below year-ago levels<br />

in August (0.1 percent), September<br />

(0.6 percent) , October (1.1 percent)<br />

and November (1.0 percent). At the<br />

same time, however, the downturn<br />

that began in 2008 curbed the growth<br />

in domestic dairy sales and reduced<br />

U.S. dairy exports.<br />

Domestic dairy sales grew just 0.4<br />

percent in 2008 due to very high<br />

retail prices. 4 USDA forecasts<br />

improvement for 2009, with growth<br />

4 The milk equivalent <strong>of</strong> domestic use and<br />

exports <strong>of</strong> dairy products are expressed here as a<br />

weighted average <strong>of</strong> reported sales on a fat basis<br />

(40 percent) and skim-solids basis (60 percent).<br />

<strong>of</strong> 2 percent. But the economic<br />

downturn has also brought a shift in<br />

eating habits. Consumers are eating<br />

out less, which has brought a shift in<br />

the composition <strong>of</strong> domestic dairy<br />

product consumption. This shift<br />

improved beverage milk sales in<br />

2009, but slowed sales <strong>of</strong> butter and<br />

cheese, particularly mozzarella, both<br />

<strong>of</strong> which are consumed mostly in<br />

restaurants. From January through<br />

October, beverage milk sales were up<br />

1.2 percent from the same period in<br />

2008. Domestic sales <strong>of</strong> cheese, butter<br />

and cream products were also<br />

expected to show relatively good<br />

increases during the October to<br />

Dollars Per Hundredweight<br />

Dollars per Hundredwieght<br />

$22<br />

$20<br />

$18<br />

$16<br />

$14<br />

$12<br />

$10<br />

$14<br />

$12<br />

$10<br />

$8<br />

$6<br />

$4<br />

$2<br />

$0<br />

Jan<br />

2007<br />

2008<br />

<strong>Wisconsin</strong> All-Milk Price (NASS, USDA)<br />

less Estimated Feed Costs (ERS, USDA)<br />

Mar<br />

2008<br />

2009<br />

May<br />

<strong>Wisconsin</strong> All-Milk Price<br />

Jul<br />

Sep<br />

Nov<br />

December period, thanks to lower<br />

wholesale and retail prices along<br />

with store specials.<br />

Farm milk prices took a bigger hit<br />

from the loss in U.S. dairy exports<br />

than from changes in domestic sales.<br />

U.S. dairy exports had climbed 9.4<br />

percent in 2007 and 14.5 percent in<br />

2008, countering anemic gains in<br />

domestic use. Those exports represented<br />

9.2 percent <strong>of</strong> U.S. milk production<br />

in 2007 and 10.8 percent in<br />

2008. But exports began to decline<br />

during the last half <strong>of</strong> 2008. Exports<br />

in the first half <strong>of</strong> 2009 were half <strong>of</strong><br />

what they were during the first half<br />

Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec<br />

<strong>Wisconsin</strong> Dairy Returns over Feed Costs<br />

STATUS OF WISCONSIN AGRICULTURE <strong>2010</strong>—CURRENT OUTLOOK: DAIRY 17<br />

Jan<br />

Mar<br />

May<br />

Source: NASS, USDA<br />

2009<br />

Jul<br />

Sep<br />

Nov

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